Atlanta Falcons Hat
brand-locked demand (top 5 brands take 99% of clicks) — Atlanta Falcons Hat doesn't clear our bar today.
Flapen Score
Ranks 7,441 of 8,101 Sports & Outdoors niches · −15 vs the category median of 47
Is Atlanta Falcons Hat profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Atlanta Falcons Hat is a $18K/yr Amazon United States market (91K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 32/100.
Atlanta Falcons Hat: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -8.2% over the last 90 days and 0.6% of searches end in a purchase.
$18K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 27 products
Top Atlanta Falcons Hat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
New Era NFL Core Classic 9TWENTY Adjustable Hat Cap One Size Fits All (Atlanta Falcons)
- Price
- $33.36
- Rating
- 4.7/5
- Reviews
- 2,708
- Age
- 4y ago

New Era NFL 9FIFTY Black On Black Adjustable Snapback Hat Cap One Size Fits All (Atlanta Falcons)
- Price
- $36.42
- Rating
- 4.8/5
- Reviews
- 948
- Age
- 2y ago

New Era NFL 9FIFTY Black White Adjustable Snapback Hat Cap One Size Fits All (Atlanta Falcons)
- Price
- $33.28
- Rating
- 4.7/5
- Reviews
- 529
- Age
- 2y ago

New Era NFL Core Classic 9TWENTY Graphite Adjustable Hat Cap - One Size (US Alpha One Size Atlanta Falcons)
- Price
- $39.78
- Rating
- 4.8/5
- Reviews
- 368
- Age
- 2y ago

New Era Womens NFL Core Classic 9TWENTY Adjustable Hat Cap One Size Fits All (Atlanta Falcons Black)
- Price
- $32.71
- Rating
- 4.8/5
- Reviews
- 341
- Age
- 3y ago
Trending
90-day click momentum
New Era Mens White/Black Atlanta Falcons 2026 NFL Draft Pre-Curved 9FIFTY Snapback Hat
- Price
- $41.21
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago

New Era Mens Black/Red Atlanta Falcons 2026 NFL Draft On Stage Pre-Curved 9FIFTY Snapback Hat
- Price
- $45.89
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

New Era Mens Black Atlanta Falcons Perforated 39THIRTY Flex Hat - NFL Perfect Cap (L/XL)
- Price
- $34.94
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

New Era Mens Black Atlanta Falcons Main Trucker 9SEVENTY Stretch-Snap Hat
- Price
- $37.96
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 1y ago

Branded Bills Old Glory 5 Panel Rope Hats for Men Adjustable Baseball Cap USA Flag Snapback White/RWB
- Price
- $44.64
- Rating
- 4.6/5
- Reviews
- 214
- Age
- 2y ago
Newest
by launch date
New Era Mens Black/Red Atlanta Falcons 2026 NFL Draft On Stage Pre-Curved 9FIFTY Snapback Hat
- Price
- $45.89
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

New Era Mens White/Black Atlanta Falcons 2026 NFL Draft Pre-Curved 9FIFTY Snapback Hat
- Price
- $41.21
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago

New Era Mens Black/Red Atlanta Falcons 2026 NFL Draft 9FORTY M-Crown Adjustable Hat
- Price
- $40.96
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

New Era Mens Black Atlanta Falcons Perforated 39THIRTY Flex Hat - NFL Perfect Cap (L/XL)
- Price
- $34.94
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

New Era Mens Black Atlanta Falcons Main Trucker 9SEVENTY Stretch-Snap Hat
- Price
- $37.96
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 flat
Sellers
24
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
49%
Top 20: 94%
Open market
0%
- New Era92%
- 472%
- FOCO2%
- Branded Bills1%
- Terojnkl1%
- Outerstuff1%
- Open — no brand owns it (0%)
Atlanta Falcons Hat demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 6.2×
Top Atlanta Falcons Hat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- atlanta falcons hat50K/yr
- falcons hat30K/yr
- atlanta falcons beanie6K/yr
- falcons beanie6K/yr
What reviews say buyers love and hate about Atlanta Falcons Hat
What buyers mention most, as a share of all reviews.
What buyers love
98% of reviews“Great quality”
“so the hat has a super comfy fit”
“it's so comfortable”
“This was a gift”
“Easy to clean”
Atlanta Falcons Hat return rate & reasons
Why buyers send it back, as a share of all return requests.
4.1%
Return rate
82%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Atlanta Falcons Hat questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









