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Astros

weak search conversion (1.3%) — Astros doesn't clear our bar today.

Flapen Score

35
Skip it

Ranks 7,010 of 8,101 Sports & Outdoors niches · −12 vs the category median of 47

Market size 38Growth 35Conversion 16Competition 18Returns 49Price range 34Avg price 95Brand share 33Review moat 46Quality gap 27
This niche Category average · 8,101 niches

Is Astros profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Astros is a $193K/yr Amazon United States market (408K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Dec. Verdict: Skip it — 35/100.

Astros: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +7.7% over the last 90 days and 1.3% of searches end in a purchase.

$193K

revenue / yr

Units sold / yr6K
Search volume / yr+7.7%408K
Conversion rate1.3%
Avg price$36.86

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers12 · 32
Top-5 product click share78%
Open market15%
Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement64%
New entrants (1y)2· 1 succeeded
Avg rating4.6★
Avg reviews1,868

Top Astros products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

$0$19K$39K$58K$77K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

32

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

12%

  • SUPBOMM39%
  • New Era19%
  • Willtok14%
  • FOCO10%
  • Xtreme Apparrel4%
  • TOPQUALI2%
  • Open — no brand owns it (6 brands, 12%)

Astros demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume408KCVR1.3%Products14Brands12Top 5 Brands85%OOS Rate10.3%Rating4.6★Reviews1,868Avg BSR#130
50K30KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 6.5×

Top Astros search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • astros147K/yr
  • houston astros136K/yr
  • astros merch18K/yr
  • houston astros accessories16K/yr
  • astros women6K/yr
  • astros baseball32K/yr
  • astros gear8K/yr
  • houston astros women6K/yr
  • astros gifts21K/yr
  • houston astros gifts16K/yr

What reviews say buyers love and hate about Astros

What buyers mention most, as a share of all reviews.

What buyers love

67% of reviews
Audio Quality23%

Audio quality is great

Quality-Overall9%

Great quality

Value For Money7%

good value

Size-Overall7%

Easy fit

Color6%

Very colorful and sturdy

What buyers complain about

58% of reviews
Connectivity-Overall13%

The Bluetooth is pretty terrible

Durability9%

base station broke within 3 months

Charging8%

does not hold charge

Functionality-Overall5%

or base does not work

Value For Money5%

Very annoying for the price point

Astros return rate & reasons

Why buyers send it back, as a share of all return requests.

3.1%

Return rate

34%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
16%
2Audio Quality
12%
3Connectivity-Overall
11%
4Value For Money
7%
5Microphone
7%

Common Astros questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Astros 35/100 on Amazon United States — Skip it. The niche generates $193K/yr across 14 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved +7.7% over the last 90 days.
Search demand for Astros on Amazon United States peaks in Dec, where the busiest month runs 6.5× the quietest.