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Arrow Case

Fail

Demand is soft, at -15.7% this quarter, so Arrow Case is a Fail.

Flapen Score
44
44 / 100
Ranks 4,936 of 8,101 Sports & Outdoors niches · −3 vs the category median of 47
Market size
$105K/yr101K searches / yr
90-day growth
-15.7%search demand this quarter
Competition
42%top-5 click share · 22 brands · 77 sellers

Flapen Score

Arrow Case against its category

The dotted line is the Sports & Outdoors average. Past it, Arrow Case is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Arrow Case market on Amazon at a glance

Shoppers on Amazon United States searched for Arrow Case 101K times last year and spent an estimated $105K. The top 5 brands take 72% of clicks. Demand peaks in Aug–Sep. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.

Searches, last 12 months
101K
Growth, 90 days vs prior 90
-15.7%
Conversion, latest week
2.3%
Market size, estimated
$105Ka year
Peak month
August1.8× the quietest month
Top search term
arrow case66K searches a year

02 · Price

A sale here is worth $45.14.

Listings sell for $45.14 on average, from $8.37 to $286.43. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $45.14 that is $5K to $11K a year per listing.

Average price
$45.14inside the $15 to $100 sweet spot
Price range
$8.37–$286.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$5K–$11K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #486 within Archery. It carries 553 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
91%
Out of stock, average day
3.0%
Average rank
#486in Archery
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
553per listing
Listings tracked
44

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Arrow Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 rising

Sellers

77

Top-5 brand share

72%

Top 20: 99%

Top-5 click share

42%

Top 20: 83%

Open market

22%

  • Brand 132%
  • Brand 214%
  • Brand 311%
  • Brand 49%
  • Brand 57%
  • Brand 65%

Demand

Arrow Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 1.8×

Search terms

Top Arrow Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • arrow case66K/yr
  • arrow case archery13K/yr
  • arrow storage11K/yr
  • arrow box4K/yr
  • plano arrow case3K/yr
  • arrow storage case4K/yr

Reviews and returns

What reviews say buyers love and hate about Arrow Case

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Value For Money”
18%of negative reviews mention “Size-Overall”
2.9%of orders come back
“The size is very small”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Arrow Case questions

Answered from the same tracked data.