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archery bag target

Skip it

Prices mostly outside the sweet spot ($9.00–$658.43) — this niche doesn't clear our bar today.

Market size 32Growth 30Conversion 31Competition 80Returns 97Price range 13Avg price 80Brand share 26Review moat 71Quality gap 35

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Competition

Great35%

top-5 click share — an open shelf

Avg price

Great$87.24

avg listing price — sweet spot $15–$100

Review moat

Good676.13

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$151K

$151K/yr · 71K searches

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Growth

Okay+3.8%

90-day search growth — must beat 0% to launch

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Price range

Bad$9.00–$658.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, archery bag target is a $151K/yr Amazon United States market (71K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Aug–Sep–Dec. Verdict: Skip it — 48/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

archery bag target market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$131K–$174K
units × avg price
Conversion rate
2.5%
Avg BSR
#156
Page quality
0%
Prime
41%
Sponsored
72%
Out of stock
4.4%
Avg brand age
62 months
Avg seller age
175 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

17 falling

Sellers

46

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

35%

Top 20: 79%

Open market

9%

  • Morrell65%
  • Hurricane14%
  • Delta McKenzie5%
  • KAINOKAI3%
  • Wowangce3%
  • SPG2%
  • Open — no brand owns it (11 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 90 weeks — +3.8% search growth over the last 90 days.
2K2KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Dec · busiest ÷ quietest = 1.8×

Top archery bag target search terms

  • morrell archery targets26K/yr
  • archery bag target15K/yr
  • archery target bag13K/yr
  • target bag9K/yr
  • morrell targets6K/yr
  • morrell archery target2K/yr
All search terms

Top archery bag target products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$5K6%$9K9%$14K12%$18K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about archery bag target

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“Seems well made”

Durability14%

“it's holding up well”

Value For Money12%

“fair price”

Ease Of Use9%

“Simple and effective”

Size-Overall8%

“It holds all sizes of target basically”

Advertised Vs Actual Product5%

“Better than expected”

Weight Light4%

“This block is very very light weight”

Efficiency3%

“Works great”

Material Quality2%

“The plastic material is also more durable than I expected”

Storage Capacity2%

“Plenty of room for targets and accessories”

What buyers complain about

Quality-Overall16%

“Horrible quality”

Size-Overall13%

“This is an extremely small bag”

Durability8%

“its tearing this thing apart”

Weight Heavy6%

“They are heavier than anticipated”

Advertised Vs Actual Product4%

“The Amazon pic is confusing”

Value For Money4%

“Dont waste your money there are better for less”

Balance/Stability3%

“it doesn't stay standing up on its own”

Ease Of Use3%

“are difficult to extract”

Grip3%

“Can sometimes have issues falling over”

Weight Light2%

“Very light weight too”

Top return reasons

Size-Overall37%
Advertised Vs Actual Product12%
Functionality-Overall7%
Value For Money6%
Quality-Overall5%
Cover Quality5%
Weight Heavy3%
Strength3%
Range3%
Durability2%

Common questions

Is archery bag target profitable to sell on Amazon United States?
The niche generates $151K/yr across 46 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +3.8%. Flapen's verdict: Skip it (48/100).
How competitive is the archery bag target niche?
17 brands and 46 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in archery bag target?
Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 0.6%.
When does demand for archery bag target peak?
Demand peaks in Aug–Sep–Dec; the busiest month runs 1.8× the quietest.
What does it cost to enter the archery bag target niche?
Listings span $9.00–$658.43; the average listing price is $87.24 (sweet spot $15–$100). The average incumbent carries 676 reviews — the moat a new listing must climb.