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Archery Bag Target

prices mostly outside the sweet spot ($9.00–$658.43) — Archery Bag Target doesn't clear our bar today.

Flapen Score

48
Skip it

Top 46% of 8,101 Sports & Outdoors niches · +1 vs the category median of 47

Market size 32Growth 30Conversion 31Competition 80Returns 97Price range 13Avg price 80Brand share 26Review moat 71Quality gap 35
This niche Category average · 8,101 niches

Is Archery Bag Target profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Archery Bag Target is a $151K/yr Amazon United States market (71K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Aug–Sep–Dec. Verdict: Skip it — 48/100.

Archery Bag Target: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +3.8% over the last 90 days and 2.5% of searches end in a purchase.

$151K

revenue / yr

Units sold / yr2K
Search volume / yr+3.8%71K
Conversion rate2.5%
Avg price$87.24

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers17 · 46
Top-5 product click share35%
Open market11%
Avg brand age62 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 46 products

Sponsored placement72%
New entrants (1y)8· 1 succeeded
Avg rating4.5★
Avg reviews676

Top Archery Bag Target products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

$0$5K$9K$14K$18K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

46

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

35%

Top 20: 79%

Open market

9%

  • Morrell65%
  • Hurricane14%
  • Delta McKenzie5%
  • KAINOKAI3%
  • Wowangce3%
  • SPG2%
  • Open — no brand owns it (11 brands, 9%)

Archery Bag Target demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume71KCVR2.5%Products46Brands17Top 5 Brands89%OOS Rate4.4%Rating4.5★Reviews676Avg BSR#156
2K2KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Dec · busiest ÷ quietest = 1.8×

Top Archery Bag Target search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • morrell archery targets26K/yr
  • archery bag target15K/yr
  • archery target bag13K/yr
  • target bag9K/yr
  • morrell targets6K/yr
  • morrell archery target2K/yr

What reviews say buyers love and hate about Archery Bag Target

What buyers mention most, as a share of all reviews.

What buyers love

73% of reviews
Quality-Overall15%

Seems well made

Durability14%

it's holding up well

Value For Money12%

fair price

Ease Of Use9%

Simple and effective

Size-Overall8%

It holds all sizes of target basically

What buyers complain about

63% of reviews
Quality-Overall16%

Horrible quality

Size-Overall13%

This is an extremely small bag

Durability8%

its tearing this thing apart

Weight Heavy6%

They are heavier than anticipated

Advertised Vs Actual Product4%

The Amazon pic is confusing

Archery Bag Target return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

60%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
37%
2Advertised Vs Actual Product
12%
3Functionality-Overall
7%
4Value For Money
6%
5Quality-Overall
5%

Common Archery Bag Target questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Archery Bag Target 48/100 on Amazon United States — Skip it. The niche generates $151K/yr across 46 tracked products. 1 of 8 products launched in the last 360 days are still selling. Search demand moved +3.8% over the last 90 days.
Search demand for Archery Bag Target on Amazon United States peaks in Aug–Sep–Dec, where the busiest month runs 1.8× the quietest.