Anchor Light

Shoppers searched for this 366K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +101.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $476K a year.

Searches, last 12 months

366K

Growth, 90 days vs prior 90

+101.0%

Conversion, latest week

3.6%

Market size, estimated

$476Ka year

Peak month

July4.1× the quietest month

Top search term

anchor light57K searches a year

Listings sell for $35.63 on average, from $10.95 to $144.48. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $35.63 that is $4K to $9K a year per listing.

Average price

$35.63inside the $15 to $100 sweet spot

Price range

$10.95–$144.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$4K–$9K

Returns

2.4%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #72 within Electrical Equipment. It carries 652 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

4.3%

Average rank

#72in Electrical Equipment

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

652per listing

Listings tracked

48

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

55 months