Amazfit Band

Shoppers searched for this 376K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $623K a year.

Searches, last 12 months

376K

Growth, 90 days vs prior 90

+3.6%

Conversion, latest week

2.1%

Market size, estimated

$623Ka year

Peak month

July1.6× the quietest month

Top search term

amazfit band 7109K searches a year

Listings sell for $79.36 on average, from $6.98 to $192.44. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,500 to 2,000 of them. At $79.36 that is $119K to $159K a year per listing.

Average price

$79.36inside the $15 to $100 sweet spot

Price range

$6.98–$192.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

1,500–2,000

Revenue per listing a year

$119K–$159K

Returns

5.4%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #588 within Fitness Technology. It carries 2,718 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

14.1%

Average rank

#588in Fitness Technology

Average rating

4.06 starsAmazon United States average 4.42 stars

Average reviews

2,718per listing

Listings tracked

8

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

29 months