Alice Pack
brand-locked demand (top 5 brands take 99% of clicks) — Alice Pack doesn't clear our bar today.
Flapen Score
Ranks 7,175 of 8,101 Sports & Outdoors niches · −13 vs the category median of 47
Is Alice Pack profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Alice Pack is a $64K/yr Amazon United States market (94K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 34/100.
Alice Pack: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -14.2% over the last 90 days and 0.8% of searches end in a purchase.
$64K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 18 products
Top Alice Pack products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
AUMENTAR 50L Military Alice Pack Army Survival Combat ALICE Rucksack Backpack for Men & Women for Camping Hiking Emergency Army Green
- Price
- $91.14
- Rating
- 3.7/5
- Reviews
- 26
- Age
- 11mo ago
MT Military Alice Pack Medium Army Survival Combat ALICE Rucksack Backpack 50L Olive Drab
- Price
- $124.64
- Rating
- 4.4/5
- Reviews
- 994
- Age
- 7y ago
MT Military Alice Pack Army Survival Combat ALICE Rucksack Backpack
- Price
- $134.91
- Rating
- 4.4/5
- Reviews
- 994
- Age
- 7y ago
MT Military ALICE Medium Rucksack 900D ALICE Pack with External Frame Army Pack with 3 Front Pockets 50L
- Price
- $103.54
- Rating
- 4.4/5
- Reviews
- 994
- Age
- 1y ago
MT Military Alice Pack Large Army Survival Combat ALICE Rucksack Backpack 55L Olive Drab
- Price
- $129.93
- Rating
- 4.4/5
- Reviews
- 994
- Age
- 7y ago
Trending
90-day click momentumMT Military ALICE Medium Rucksack 900D ALICE Pack with External Frame Army Pack with 3 Front Pockets 50L
- Price
- $103.54
- Rating
- 4.4/5
- Reviews
- 994
- Age
- 1y ago
Mardingtop 75L Molle Hiking Internal Frame Backpacks with Rain Cover for Camping Backpacking Travelling(Khaki)
- Price
- $97.35
- Rating
- 4.7/5
- Reviews
- 1,081
- Age
- 6y ago
MT Military Alice Pack Large Army Survival Combat ALICE Rucksack Backpack 55L
- Price
- $133.14
- Rating
- 4.4/5
- Reviews
- 994
- Age
- 1y ago
AUMENTAR 50L Military Alice Pack Army Survival Combat ALICE Rucksack Backpack for Men & Women for Camping Hiking Emergency Army Green
- Price
- $91.14
- Rating
- 3.7/5
- Reviews
- 26
- Age
- 11mo ago
EAGWON Foldable Aluminum Hunting Pack Frame Lightweight External Frame Hiking Backpacks Alice Pack Hunting Backpack Frame for Travel Outdoor Black
- Price
- $91.35
- Rating
- 4.1/5
- Reviews
- 16
- Age
- 1y ago
Newest
by launch dateAUMENTAR 50L Military Alice Pack Army Survival Combat ALICE Rucksack Backpack for Men & Women for Camping Hiking Emergency Army Green
- Price
- $91.14
- Rating
- 3.7/5
- Reviews
- 26
- Age
- 11mo ago
AUMENTAR 50L Military Alice Pack Army Survival Combat ALICE Rucksack Backpack for Men & Women for Camping Hiking Emergency Khaki
- Price
- $94.58
- Rating
- 3.7/5
- Reviews
- 26
- Age
- 11mo ago
MT Military ALICE Medium Rucksack 900D ALICE Pack with External Frame Army Pack with 3 Front Pockets 50L
- Price
- $103.54
- Rating
- 4.4/5
- Reviews
- 994
- Age
- 1y ago
MT Military ALICE Pack Large Size Tactical Rucksack with Aluminum Quick-Release Buckles and Enhanced Waist Support US Logo
- Price
- $146.03
- Rating
- 3.7/5
- Reviews
- 4
- Age
- 1y ago
MT Military Alice Pack Frame Cargo Support Shelf with Adjustable Lashing Strap for Army Rucksack with Frame Type II- OD
- Price
- $20.15
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
21
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- MT67%
- AUMENTAR26%
- Rothco3%
- Military Outdoor Clothing2%
- EAGWON1%
- Mardingtop1%
- Open — no brand owns it (0%)
Alice Pack demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top Alice Pack search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- alice pack75K/yr
- alice rucksack6K/yr
- alice backpack5K/yr
- medium alice pack4K/yr
- malice pack4K/yr
What reviews say buyers love and hate about Alice Pack
What buyers mention most, as a share of all reviews.
What buyers love
67% of reviews“but worth the money”
“Good quality, and adjustable”
“As described”
“In good shape”
“Well built”
What buyers complain about
77% of reviews“Frame is a little flimsy”
“Complete Trash, Just Get Real ALICE Gear From A Surplus Store”
“the straps are pretty much useless”
“the bag is large”
“First: Not too Waterproof”
Alice Pack return rate & reasons
Why buyers send it back, as a share of all return requests.
3.7%
Return rate
68%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Alice Pack questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
