Alabama Football Helmet

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $136K a year.

Searches, last 12 months

45K

Growth, 90 days vs prior 90

-28.1%

Conversion, latest week

3.0%

Market size, estimated

$136Ka year

Peak month

December6.2× the quietest month

Top search term

college football mini helmets14K searches a year

Listings sell for $99.48 on average, from $9.95 to $599.64. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $99.48 that is $0 to $10K a year per listing.

Average price

$99.48inside the $15 to $100 sweet spot

Price range

$9.95–$599.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$10K

Returns

2.2%of orders · Amazon United States median 2.1%

35% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #159 within Sports Equipment. It carries 798 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

35%

Prime listings

85%

Out of stock, average day

8.6%

Average rank

#159in Sports Equipment

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

798per listing

Listings tracked

20

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months