Aj Styles Action Figures
FailDemand is soft, at -50.6% this quarter, so Aj Styles Action Figures is a Fail.
- Flapen Score
- 33 / 100Ranks 7,310 of 8,101 Sports & Outdoors niches · −14 vs the category median of 4733
- Market size
- $74K/yr153K searches / yr
- 90-day growth
- -50.6%search demand this quarter
- Competition
- 58%top-5 click share · 5 brands · 146 sellers
Flapen Score
Aj Styles Action Figures against its category
The dotted line is the Sports & Outdoors average. Past it, Aj Styles Action Figures is stronger. Inside it, weaker.
Market
The Aj Styles Action Figures market on Amazon at a glance
Shoppers on Amazon United States searched for Aj Styles Action Figures 153K times last year and spent an estimated $74K. All 5 brands take every click. Demand peaks in Feb–Mar–Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -50.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 153K
- Growth, 90 days vs prior 90
- -50.6%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $74Ka year
- Peak month
- February2.3× the quietest month
- Top search term
- aj styles action figures66K searches a year
02 · Price
A sale here is worth $41.39.
Listings sell for $41.39 on average, from $13.54 to $179.97. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $41.39 that is $0 to $4K a year per listing.
- Average price
- $41.39inside the $15 to $100 sweet spot
- Price range
- $13.54–$179.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
18% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 14.0% of listings are out of stock. The average listing ranks #15,130 within Toys & Game Room. It carries 294 reviews at 4.72 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 18%
- Prime listings
- 75%
- Out of stock, average day
- 14.0%
- Average rank
- #15,130in Toys & Game Room
- Average rating
- 4.72 starsAmazon United States average 4.42 stars
- Average reviews
- 294per listing
- Listings tracked
- 28
04 · Newcomers
3 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Aj Styles Action Figures products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mattel WWE Elite Action Figure & Accessories Series #116 6-inch Collectible AJ Styles with 25 Articulation Points & Swappable Hands
- Price
- $24.61
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 1y ago

Mattel WWE Elite Action Figure & Accessories Series #116 6-inch Collectible Kevin Owens with 25 Articulation Points & Swappable Hands
- Price
- $31.97
- Rating
- 4.6/5
- Reviews
- 460
- Age
- 1y ago

Mattel WWE AJ Styles Action Figure Main Event Series #154 6-inch Collectible with 10 Articulation Points & Life-Like Look
- Price
- $19.42
- Rating
- 4.7/5
- Reviews
- 360
- Age
- 1y ago

Mattel WWE Kevin Owens Action Figure Main Event Series #163 6-inch Collectible Superstar with 14 Articulation Points & Life-Like Look
- Price
- $13.54
- Rating
- 4.9/5
- Reviews
- 60
- Age
- 5mo ago

WWE Aj Styles Elite Series #77 Deluxe Action Figure with Realistic Facial Detailing Iconic Ring Gear & Accessories
- Price
- $72.34
- Rating
- 4.6/5
- Reviews
- 329
- Age
- 6y ago
Trending
estimated 90-day click momentum
Aj Styles Tshirt The Phenomenal One Era Gift T-Shirt Tee Shirt for Man Woman Black
- Price
- $19.99
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

Funko Pop! WWE: AJ Styles - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Sports Fans - Model Figure for Collectors and Display
- Price
- $17.01
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 3mo ago

Mattel WWE Kevin Owens Action Figure Main Event Series #163 6-inch Collectible Superstar with 14 Articulation Points & Life-Like Look
- Price
- $13.54
- Rating
- 4.9/5
- Reviews
- 60
- Age
- 5mo ago

Mattel WWE Ultimate Edition Action Figure & Accessories Set AJ Styles 6-inch Collectible with 30 Articulation Points Swappable Pieces & Entrance Gear
- Price
- $179.97
- Rating
- 4.8/5
- Reviews
- 150
- Age
- 3y ago

Mattel WWE Main Event Championship Showdown 2-Pack Action Figures & Accessory Series #20 Stone Cold Steve Austin vs Kevin Owens Collectible Set
- Price
- $30.77
- Rating
- 4.8/5
- Reviews
- 216
- Age
- 1y ago
Newest
by launch date
Funko Pop! WWE: AJ Styles - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Sports Fans - Model Figure for Collectors and Display
- Price
- $17.01
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 3mo ago

Mattel WWE Kevin Owens Action Figure Main Event Series #163 6-inch Collectible Superstar with 14 Articulation Points & Life-Like Look
- Price
- $13.54
- Rating
- 4.9/5
- Reviews
- 60
- Age
- 5mo ago

WWE Ultimate Edition AJ Styles
- Price
- $70.53
- Rating
- 4.3/5
- Reviews
- 3
- Age
- 5mo ago

Aj Styles Tshirt The Phenomenal One Era Gift T-Shirt Tee Shirt for Man Woman Black
- Price
- $19.99
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

Mattel WWE Main Event Showdown Action Figures 2-Pack with Accessory Series #22 Cody Rhodes vs AJ Styles Collectible Set 6-inch
- Price
- $30.78
- Rating
- 4.7/5
- Reviews
- 111
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 rising
Sellers
146
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
58%
Top 20: 91%
Open market
0%
- Mattel86%
- WWE9%
- GENERIC3%
- Funko2%
- FREAKTOYZ1%
Demand
Aj Styles Action Figures search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Aj Styles Action Figures search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- aj styles action figures66K/yr
- kevin owens action figure20K/yr
- aj styles21K/yr
- wwe action figures aj styles12K/yr
- wwe aj styles action figure9K/yr
- aj styles ultimate edition5K/yr
- wwe action figures kevin owens4K/yr
- kevin owens5K/yr
- wwe aj styles5K/yr
- wwe kevin owens action figure3K/yr
Reviews and returns
What reviews say buyers love and hate about Aj Styles Action Figures
We read the reviews and the return reasons for every product selling here.
“Hooray for wasting money”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aj Styles Action Figures questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









