airbow
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great157.58avg incumbent reviews — the moat a new listing must climb
Growth
Great+76.1%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$312K$312K/yr · 80K searches
Returns
Okay4.0%return rate — above 5% kills the launch gate
Competition
Bad79%top-5 click share — a locked-up shelf
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Price range
Bad$30.83–$1050.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad$474.85avg listing price — sweet spot $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, airbow is a $312K/yr Amazon United States market (80K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Oct–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
airbow market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $119K–$237K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #186
- Page quality
- 0%
- Prime
- 75%
- Sponsored
- 58%
- Out of stock
- 9.1%
- Avg brand age
- 64 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
31
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Umarex76%
- Benjamin14%
- Excalibur4%
- BARNETT3%
- SAS2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +76.1% search growth over the last 90 days.Peak months: Jul, Oct, Nov, Dec · busiest ÷ quietest = 2.4×
Top airbow search terms
- benjamin airbow18K/yr
- air javelin9K/yr
- airbow12K/yr
- air javelin pro11K/yr
- umarex air javelin7K/yr
- air bow12K/yr
- air javelin arrow gun4K/yr
- air bow rifle for hunting6K/yr
- benjamin air bow799/yr
- benjamin pioneer airbow arrows223/yr
Top airbow products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Umarex AirJavelin CO2 Arrow Gun Air Rifle with 3 Carbon Fiber Arrows
Umarex$151.084.6★661 rev
Umarex AirJavelin Pro PCP Arrow Gun Air Rifle with 3 Carbon Fiber Arrows
Umarex$299.713.3★28 rev
Umarex AirSaber PCP Powered Arrow Gun Air Rifle with 3 Carbon Fiber Arrows
Umarex$353.794.5★278 rev
Umarex AirJavelin FishR Bow Fishing Arrow Airgun Air Rifle with Arrow
Umarex$450.344.7★8 rev
Benjamin BPABMX Airbow M600 Package
Benjamin$1050.374.4★12 rev
Newest
by launch date
Barnett Expedition 385 Hunting Crossbow - Compact Fast 385fps Adjustable Butt Stock Veil Camo Triggertech Trigger 4x32 Scope Aluminum Flight Track Headhunter Bolts with CCD.
BARNETT$466.3716 rev
Benjamin BPAB 450 Airbow
Benjamin$633.731 rev
Umarex AirJavelin FishR Bow Fishing Arrow Airgun Air Rifle with Arrow
Umarex$450.348 rev
Benjamin BPABMX Airbow M600 Package
Benjamin$1050.3712 rev
EXCALIBUR Micro Extreme Accurate Lightweight Compact CeaseFire Safety Hunting Archery Crossbow - Scope Rings 4 Quill 16.5 Arrows 4-Arrow Quiver Included
Excalibur$882.132 rev
Trending
90-day click momentum
SAS Feud 70 Lbs Compound Bow Travel Package (Black with Travel Package)
SAS$293.544.4★
EXCALIBUR Micro Extreme Accurate Lightweight Compact CeaseFire Safety Hunting Archery Crossbow - Scope Rings 4 Quill 16.5 Arrows 4-Arrow Quiver Included
Excalibur$882.135.0★
Barnett Expedition 385 Hunting Crossbow - Compact Fast 385fps Adjustable Butt Stock Veil Camo Triggertech Trigger 4x32 Scope Aluminum Flight Track Headhunter Bolts with CCD.
BARNETT$466.373.4★
Umarex AirJavelin FishR Bow Fishing Arrow Airgun Air Rifle with Arrow
Umarex$450.344.7★
Umarex AirJavelin CO2 Arrow Gun Air Rifle with 3 Carbon Fiber Arrows
Umarex$151.084.6★
What buyers say about airbow
What buyers praise and complain about, mined from review topics.What buyers love
“Remove the stock-makes it easier to transport”
“Used properly it's safe”
“Works great it's fun to shoot”
“fun to use - Im just a beginner”
“with decent accuracy”
“Its pretty high quality”
“Incredible now for the price”
“Very durable”
What buyers complain about
“It is loud about same as 22 lr with sub sonic”
“plastic”
“Factory scope is junk”
“Not worth the cost”
“It comes unassembled with confusing directions and warnings”
Top return reasons
Common questions
- Is airbow profitable to sell on Amazon United States?
- The niche generates $312K/yr across 12 tracked products. 90-day search growth is +76.1%. Flapen's verdict: Skip it (39/100).
- How competitive is the airbow niche?
- 5 brands and 31 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in airbow?
- Top complaints mined from reviews: Noise Level, Material Quality, Quality-Overall. The return rate is 4.0%.
- When does demand for airbow peak?
- Demand peaks in Jul–Oct–Nov–Dec; the busiest month runs 2.4× the quietest.
- What does it cost to enter the airbow niche?
- Listings span $30.83–$1050.37; the average listing price is $474.85 (sweet spot $15–$100). The average incumbent carries 158 reviews — the moat a new listing must climb.