700x32c tire
Worth a lookShows a sweet-spot price point ($67.10 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$67.10avg listing price — sweet spot $15–$100
Review moat
Good520.27avg incumbent reviews — the moat a new listing must climb
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Growth
Good+50.0%90-day search growth — must beat 0% to launch
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$21.02–$192.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Market size
Okay$199K$199K/yr · 92K searches
Brand share
Okay85%top-5 brand share — brands hold most of the demand
According to Flapen's Amazon United States niche tracking, 700x32c tire is a $199K/yr Amazon United States market (92K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 56/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
700x32c tire market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $168K–$201K
- units × avg price
- Conversion rate
- 3.2%
- Avg BSR
- #578
- Page quality
- 0%
- Prime
- 83%
- Sponsored
- 88%
- Out of stock
- 9.7%
- Avg brand age
- 70 months
- Avg seller age
- 145 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
81
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
42%
Top 20: 80%
Open market
11%
- Continental60%
- MICHELIN9%
- Fincci6%
- WTB6%
- YunSCM4%
- AKOSONE4%
- Open — no brand owns it (6 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +50.0% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 2.7×
Top 700x32c tire search terms
- 700x32c bike tire45K/yr
- 700 x 32c bike tire13K/yr
- bike tire 700x32c5K/yr
- 700x32c4K/yr
- 700x324K/yr
- bike tires 32-6223K/yr
- 700x32c tire4K/yr
- 700x32 tires5K/yr
- continental gatorskin 700x323K/yr
- gatorskin 700x324K/yr
Top 700x32c tire products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Continental Gatorskin - Road Bike Tire | Tough Urban & Touring Tire for Daily Riding - PolyX Breaker Duraskin 2 Pack (Black) (700x32)
Continental$116.334.7★599 rev
Continental Grand Prix 5000 - Road Bike Tire | The Best Allrounder in the Field - BlackChili Vectran Breaker LazerGrip Active Comfort Technology 2 Pack (Black) (700x32)
Continental$139.174.7★4,580 rev
Continental Gatorskin Black Edition - Road Bike Tire | Tough Tire for Daily Riding - PolyX Breaker Duraskin 2 Pack (Black) (700x32)
Continental$120.104.7★440 rev
Continental Ultra Sport III - Wire Bead Non-Tubeless Road Bike Tire | Versatile Road Tire with Modern Tread Design - E25 Ebike Rated - PureGrip (Black) (700x32)
Continental$33.004.4★692 rev
WTB All-Terrain Hybrid Bike Tire (700 x 32) Wire Bead Smooth on Pavement Grippy on Loose Terrain Commuting & Touring
WTB$32.614.5★340 rev
Newest
by launch date
AKOSONE 700x32C/35C/38C Foldable Road Bike Tires and Inner Tubes 2-Pack Schrader Valve 48mm with Repair Kit Rim Strip Tire Levers for Road Bicycle (Black 700x35C/AV)
AKOSONE$41.3616 rev
Fincci Laveno 700x32c Bike Tire - Pair Foldable Aramid 700c Durable Tires 32-622 with 1 mm Nylon Puncture Proof - 28 inch Bicycle Tires for Road Hybrid Bikes - 60 TPI
Fincci$61.1120 rev
700x32C (32-622) Bike Tire 700C Bicycle tire Suitable for 700 x 32C City/Road Folding Replacement Bike Tire (Single)
FengCan$25.6953 rev
GRELiving 2-Pack 700x28/32/35c Road Bike Tire Set Foldable Tires with Presta Valve FV48 Inner Tubes and Tires Lever Suitable for Road BikesCity BikesTouring Bicycle Bike (700x32c Set)
GRELiving$31.6483 rev
MICHELIN PRO5 TLR Road Bike Tire 700x32C Folding Tubeless-Ready with Gum-X
MICHELIN$74.577 rev
Trending
90-day click momentumFincci Laveno 700x32c Bike Tire - Pair Foldable Aramid 700c Durable Tires 32-622 with 1 mm Nylon Puncture Proof - 28 inch Bicycle Tires for Road Hybrid Bikes - 60 TPI
Fincci$61.114.5★
Continental Grand Prix TR - Tubeless Road Bike Tire | Tubeless Road Tire Built for Every Ride 700x32C Black/Transparent
Continental$79.314.2★
AKOSONE 700x32C/35C/38C Foldable Road Bike Tires and Inner Tubes 2-Pack Schrader Valve 48mm with Repair Kit Rim Strip Tire Levers for Road Bicycle (Black 700x35C/AV)
AKOSONE$41.364.4★
MICHELIN PRO5 TLR Road Bike Tire 700x32C Folding Tubeless-Ready with Gum-X
MICHELIN$74.574.6★
Continental Gator Hardshell DuraSkin Folding Tire Black 700 x 32cc
Continental$71.994.6★
What buyers say about 700x32c tire
What buyers praise and complain about, mined from review topics.What buyers love
“Good Quality Tires”
“Good tire, good tube”
“Pretty good price for a pair of decent quality tires”
“Durability is top tier on these tires”
“Fit well”
“Easy install”
“They were exactly what I expected”
“it's mostly pretty smooth looking”
“Great tires and good grip”
“providing some extra surface grip”
What buyers complain about
“Hard to fit on rim”
“the tire barely holds on to the rim at 60 psi which is the minimum inflation pressure for this tire”
“Beware that this listing does NOT specify anywhere that this is a folding tire”
“likely won't last me more than a few installations”
“The big downside is the installation”
“Not only is this an environmentally wasteful practice”
“which I can assume is just bad quality”
“blowing out the tube”
“They are expensive, sure,”
“I pinched a brand new tube trying to get it on”
Top return reasons
Common questions
- Is 700x32c tire profitable to sell on Amazon United States?
- The niche generates $199K/yr across 41 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +50.0%. Flapen's verdict: Worth a look (56/100).
- How competitive is the 700x32c tire niche?
- 12 brands and 81 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in 700x32c tire?
- Top complaints mined from reviews: Size-Overall, Pressure, Advertised Vs Actual Product. The return rate is 2.8%.
- When does demand for 700x32c tire peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 2.7× the quietest.
- What does it cost to enter the 700x32c tire niche?
- Listings span $21.02–$192.77; the average listing price is $67.10 (sweet spot $15–$100). The average incumbent carries 520 reviews — the moat a new listing must climb.