70 Qt Cooler

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +113.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months

99K

Growth, 90 days vs prior 90

+113.6%

Conversion, latest week

1.0%

Market size, estimated

$75Ka year

Peak month

June7.0× the quietest month

Top search term

purple cooler49K searches a year

Listings sell for $78.99 on average, from $18.95 to $321.94. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $78.99 that is $0 to $8K a year per listing.

Average price

$78.99inside the $15 to $100 sweet spot

Price range

$18.95–$321.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$8K

Returns

2.5%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #123 within Camp Kitchen. It carries 2,223 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

76%

Out of stock, average day

0.7%

Average rank

#123in Camp Kitchen

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

2,223per listing

Listings tracked

17

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

38 months