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70 Lb Dumbbells

Fail

Demand is soft, at -9.5% this quarter, so 70 Lb Dumbbells is a Fail.

Flapen Score
43
43 / 100
Ranks 5,224 of 8,101 Sports & Outdoors niches · −4 vs the category median of 47
Market size
$263K/yr87K searches / yr
90-day growth
-9.5%search demand this quarter
Competition
59%top-5 click share · 11 brands · 13 sellers

Flapen Score

70 Lb Dumbbells against its category

The dotted line is the Sports & Outdoors average. Past it, 70 Lb Dumbbells is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 70 Lb Dumbbells market on Amazon at a glance

Shoppers on Amazon United States searched for 70 Lb Dumbbells 87K times last year and spent an estimated $263K. The top 5 brands take 79% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $263K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-9.5%
Conversion, latest week
2.3%
Market size, estimated
$263Ka year
Peak month
January1.6× the quietest month
Top search term
70lb dumbbells19K searches a year

02 · Price

A sale here is worth $131.78.

Listings sell for $131.78 on average, from $16.17 to $371.18. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $131.78 that is $0 to $13K a year per listing.

Average price
$131.78above the $15 to $100 sweet spot
Price range
$16.17–$371.18
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$13K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #121 within Weights & Accessories. It carries 9,328 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
80%
Out of stock, average day
5.3%
Average rank
#121in Weights & Accessories
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
9,328per listing
Listings tracked
30

04 · Newcomers

8 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
8Amazon's first-year sales bar
Average brand age
53 months

Products

Top 70 Lb Dumbbells products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.

$0$13K$26K$40K$53K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

13

Est. top-5 brand share

79%

Top 20: 100%

Est. top-5 click share

59%

Top 20: 90%

Open market

16%

  • CAP30%
  • CAP Barbell24%
  • POWERBLOCK10%
  • Yes4All8%
  • Amazon Basics6%
  • SQUATZ4%
  • Open — no brand owns it (5 brands, 16%)

Demand

70 Lb Dumbbells search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top 70 Lb Dumbbells search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • 70lb dumbbells19K/yr
  • 70 lb dumbbells27K/yr
  • 70 pound dumbbells15K/yr
  • 70 lb dumbbells set of 27K/yr
  • 70lb dumbbells set of 26K/yr
  • 70 lbs dumbbells5K/yr
  • 70 lb dumbbell4K/yr
  • 70lbs dumbbells3K/yr

Reviews and returns

What reviews say buyers love and hate about 70 Lb Dumbbells

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Smell”
1.1%of orders come back
“Horrible smell”
A buyer, on “Smell”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 70 Lb Dumbbells questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data