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6 Person Float

Maybe

Search demand grew +240.7% this quarter. But buyers convert on only 1.0% of searches, so 6 Person Float is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 8,101 Sports & Outdoors niches · +3 vs the category median of 47
Market size
$113K/yr64K searches / yr
90-day growth
+240.7%search demand this quarter
Competition
67%top-5 click share · 11 brands · 54 sellers

Flapen Score

6 Person Float against its category

The dotted line is the Sports & Outdoors average. Past it, 6 Person Float is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 6 Person Float market on Amazon at a glance

Shoppers on Amazon United States searched for 6 Person Float 64K times last year and spent an estimated $113K. The top 5 brands take 88% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +240.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months
64K
Growth, 90 days vs prior 90
+240.7%
Conversion, latest week
1.0%
Market size, estimated
$113Ka year
Peak month
July63.3× the quietest month
Top search term
4 person float13K searches a year

02 · Price

A sale here is worth $171.48.

Listings sell for $171.48 on average, from $5.96 to $314.42. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $171.48 that is $0 to $17K a year per listing.

Average price
$171.48above the $15 to $100 sweet spot
Price range
$5.96–$314.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$17K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #828 within Water Sports. It carries 2,873 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
80%
Out of stock, average day
7.4%
Average rank
#828in Water Sports
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
2,873per listing
Listings tracked
20

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
44 months

Products

Top 6 Person Float products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

54

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

8%

  • Brand 134%
  • Brand 223%
  • Brand 321%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (5 brands, 8%)

Demand

6 Person Float search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KBlack Friday '24Holiday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 63.3×

Search terms

Top 6 Person Float search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 4 person float13K/yr
  • boat toys for lake13K/yr
  • 4 person floats for adults10K/yr
  • inflatable party island9K/yr
  • party island float6K/yr
  • lake toy5K/yr
  • inflatable party boat7K/yr

Reviews and returns

What reviews say buyers love and hate about 6 Person Float

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Durability”
1.0%of orders come back
“Will Not Last”
A buyer, on “Durability”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common 6 Person Float questions

Answered from the same tracked data.