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5 Lb Plates

Fail

The products selling today already average 4.7★, so 5 Lb Plates is a Fail.

Flapen Score
46
46 / 100
Ranks 4,344 of 8,101 Sports & Outdoors niches · −1 vs the category median of 47
Market size
$249K/yr217K searches / yr
90-day growth
+3.0%search demand this quarter
Competition
68%top-5 click share · 10 brands · 12 sellers

Flapen Score

5 Lb Plates against its category

The dotted line is the Sports & Outdoors average. Past it, 5 Lb Plates is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 5 Lb Plates market on Amazon at a glance

Shoppers on Amazon United States searched for 5 Lb Plates 217K times last year and spent an estimated $249K. The top 5 brands take 88% of clicks. Demand peaks in Jan. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 217K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $249K a year.

Searches, last 12 months
217K
Growth, 90 days vs prior 90
+3.0%
Conversion, latest week
4.5%
Market size, estimated
$249Ka year
Peak month
January1.8× the quietest month
Top search term
5lb weight plate34K searches a year

02 · Price

A sale here is worth $25.60.

Listings sell for $25.60 on average, from $7.78 to $63.92. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $25.60 that is $6K to $13K a year per listing.

Average price
$25.60inside the $15 to $100 sweet spot
Price range
$7.78–$63.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$6K–$13K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #27 within Weights & Accessories. It carries 2,750 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
8.1%
Average rank
#27in Weights & Accessories
Average rating
4.72 starsAmazon United States average 4.42 stars
Average reviews
2,750per listing
Listings tracked
17

04 · Newcomers

8 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
8Amazon's first-year sales bar
Average brand age
52 months

Products

Top 5 Lb Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

12

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

9%

  • Brand 163%
  • Brand 211%
  • Brand 37%
  • Brand 44%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (4 brands, 9%)

Demand

5 Lb Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.8×

Search terms

Top 5 Lb Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 5lb weight plate34K/yr
  • 5 pound plates15K/yr
  • 5lb bumper plates20K/yr
  • 5 lb plates21K/yr
  • 5 lb weight plate13K/yr
  • 5lb plates21K/yr
  • 5 lb bumper plates17K/yr
  • 5 pound weight plates8K/yr
  • 5lb olympic weight plates8K/yr
  • 5 lbs plates5K/yr

Reviews and returns

What reviews say buyers love and hate about 5 Lb Plates

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Smell”
1.1%of orders come back
“Very dangerous - toxic smell”
A buyer, on “Smell”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common 5 Lb Plates questions

Answered from the same tracked data.