- Flapen Score
- 49 / 100Top 43% of 8,101 Sports & Outdoors niches · +2 vs the category median of 4749
- Market size
- $74K/yr106K searches / yr
- 90-day growth
- +42.7%search demand this quarter
- Competition
- 21%top-5 click share · 24 brands · 47 sellers
Flapen Score
3wt Fly Rod against its category
The dotted line is the Sports & Outdoors average. Past it, 3wt Fly Rod is stronger. Inside it, weaker.
Market
The 3wt Fly Rod market on Amazon at a glance
Shoppers on Amazon United States searched for 3wt Fly Rod 106K times last year and spent an estimated $74K. The top 5 brands take 82% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +42.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 106K
- Growth, 90 days vs prior 90
- +42.7%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $74Ka year
- Peak month
- May1.9× the quietest month
- Top search term
- 3wt fly rod21K searches a year
02 · Price
A sale here is worth $142.94.
Listings sell for $142.94 on average, from $34.64 to $523.78. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $142.94 that is $0 to $14K a year per listing.
- Average price
- $142.94above the $15 to $100 sweet spot
- Price range
- $34.64–$523.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$14K
- Returns
- 3.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
52% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #296 within Fly Fishing. It carries 200 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 52%
- Prime listings
- 94%
- Out of stock, average day
- 5.3%
- Average rank
- #296in Fly Fishing
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 200per listing
- Listings tracked
- 108
04 · Newcomers
0 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.
- Launched, last 12 months
- 12
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 79 months
Products
Top 3wt Fly Rod products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 21% of clicks. An open shelf where new products get seen.
Brands
24 falling
Sellers
47
Top-5 brand share
82%
Top 20: 99%
Top-5 click share
21%
Top 20: 51%
Open market
15%
- Brand 135%
- Brand 222%
- Brand 310%
- Brand 49%
- Brand 56%
- Brand 63%
- Open — no brand owns it (18 brands, 15%)
Demand
3wt Fly Rod search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 1.9×
Search terms
Top 3wt Fly Rod search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 3wt fly rod21K/yr
- 4wt fly rod12K/yr
- fiberglass fly rod11K/yr
- 3 wt fly rod9K/yr
- 2wt fly rod8K/yr
- 3 weight fly rod6K/yr
- orvis clearwater fly rod9K/yr
- bamboo fly rod7K/yr
- 9wt fly rod6K/yr
- 10wt fly rod5K/yr
Reviews and returns
What reviews say buyers love and hate about 3wt Fly Rod
We read the reviews and the return reasons for every product selling here.
“I broke two of these rods in less than two weeks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 3wt Fly Rod questions
Answered from the same tracked data.









