22 Targets for Shooting

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +0.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $248K a year.

Searches, last 12 months

161K

Growth, 90 days vs prior 90

+0.2%

Conversion, latest week

3.4%

Market size, estimated

$248Ka year

Peak month

December2.2× the quietest month

Top search term

rimfire targets21K searches a year

Listings sell for $45.60 on average, from $13.39 to $321.28. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $45.60 that is $0 to $5K a year per listing.

Average price

$45.60inside the $15 to $100 sweet spot

Price range

$13.39–$321.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

1.1%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #707 within Airsoft. It carries 1,303 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

97%

Out of stock, average day

1.7%

Average rank

#707in Airsoft

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

1,303per listing

Listings tracked

35

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

51 months