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2024 Topps Series 2

Pass

2024 Topps Series 2 scores 68 out of 100, a Pass. Shoppers spend an estimated $7.9M a year here, search demand grew +14.2% this quarter, and an estimated 0.3% of orders come back.

Flapen Score
68
68 / 100
Top 2% of 8,101 Sports & Outdoors niches · +21 vs the category median of 47
Market size
$7.9M/yr4.3M searches / yr
90-day growth
+14.2%search demand this quarter
Competition
27%top-5 click share · 11 brands · 404 sellers

Flapen Score

2024 Topps Series 2 against its category

The dotted line is the Sports & Outdoors average. Past it, 2024 Topps Series 2 is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 2024 Topps Series 2 market on Amazon at a glance

Shoppers on Amazon United States searched for 2024 Topps Series 2 4.3M times last year and spent an estimated $7.9M. The top 5 brands take 93% of clicks. Demand peaks in Nov–Dec. Flapen scores it 68 out of 100, a Pass.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 4.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.9M a year.

Searches, last 12 months
4.3M
Growth, 90 days vs prior 90
+14.2%
Conversion, latest week
3.3%
Market size, estimated
$7.9Ma year
Peak month
December4.0× the quietest month
Top search term
baseball cards2.8M searches a year

02 · Price

A sale here is worth $55.55.

Listings sell for $55.55 on average, from $9.71 to $248.23. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 1,500 to 2,000 of them. At $55.55 that is $83K to $111K a year per listing.

Average price
$55.55inside the $15 to $100 sweet spot
Price range
$9.71–$248.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
1,500–2,000
Revenue per listing a year
$83K–$111K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #61 within Sports Souvenirs. It carries 189 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
81%
Out of stock, average day
3.5%
Average rank
#61in Sports Souvenirs
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
189per listing
Listings tracked
73

04 · Newcomers

51 of last year's 56 launches cleared the first-year sales bar.

56 products launched here in the last 12 months. 51 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
56
Successful launches
51Amazon's first-year sales bar
Average brand age
36 months

Products

Top 2024 Topps Series 2 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

11 falling

Sellers

404

Top-5 brand share

93%

Top 20: 97%

Top-5 click share

27%

Top 20: 65%

Open market

4%

  • Brand 165%
  • Brand 217%
  • Brand 35%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (5 brands, 4%)

Demand

2024 Topps Series 2 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250K150KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.0×

Search terms

Top 2024 Topps Series 2 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baseball cards2.8M/yr
  • topps472K/yr
  • topps baseball cards404K/yr
  • topps cards88K/yr
  • baseball cards packs117K/yr
  • baseball card packs66K/yr
  • baseball card71K/yr
  • topps baseball78K/yr
  • mlb cards53K/yr
  • baseball trading cards46K/yr

Reviews and returns

What reviews say buyers love and hate about 2024 Topps Series 2

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Collectibles”
54%of negative reviews mention “Value For Money”
0.3%of orders come back
“Overpriced”
A buyer, on “Value For Money”54% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common 2024 Topps Series 2 questions

Answered from the same tracked data.