12 Person Tent

Shoppers searched for this 660K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +107.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $533K a year.

Searches, last 12 months

660K

Growth, 90 days vs prior 90

+107.8%

Conversion, latest week

0.4%

Market size, estimated

$533Ka year

Peak month

May4.4× the quietest month

Top search term

12 person tent145K searches a year

Listings sell for $224.06 on average, from $99.85 to $543.98. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $224.06 that is $0 to $22K a year per listing.

Average price

$224.06above the $15 to $100 sweet spot

Price range

$99.85–$543.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$22K

Returns

6.3%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #151 within Tents & Shelters. It carries 901 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

98%

Out of stock, average day

2.9%

Average rank

#151in Tents & Shelters

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

901per listing

Listings tracked

56

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

8Amazon's first-year sales bar

Average brand age

32 months