100 Hour Candle

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -67.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

34K

Growth, 90 days vs prior 90

-67.9%

Conversion, latest week

2.1%

Market size, estimated

$20Ka year

Peak month

October10.1× the quietest month

Top search term

100 hour candles15K searches a year

Listings sell for $28.64 on average, from $9.99 to $40.58. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $28.64 that is $3K to $7K a year per listing.

Average price

$28.64inside the $15 to $100 sweet spot

Price range

$9.99–$40.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

1.4%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #27 within Lights & Lanterns. It carries 1,098 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

90%

Out of stock, average day

5.3%

Average rank

#27in Lights & Lanterns

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

1,098per listing

Listings tracked

10

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

57 months