yellow outdoor pillows
Worth a lookShows a fragmented shelf (top 5 take 35% of clicks), but a small market ($46K/yr) keeps it on the watch list.
Competition
Great35%top-5 click share — an open shelf
Avg price
Great$16.36avg listing price — sweet spot $15–$100
Growth
Great+65.8%90-day search growth — must beat 0% to launch
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Great$6.96–$39.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,019avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Returns
Okay3.9%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$46K$46K/yr · 81K searches
According to Flapen's Amazon United States niche tracking, yellow outdoor pillows is a $46K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 54/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
yellow outdoor pillows market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $49K–$65K
- units × avg price
- Conversion rate
- 3.5%
- Avg BSR
- #196
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 6.7%
- Avg brand age
- 36 months
- Avg seller age
- 203 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
28 falling
Sellers
33
Top-5 brand share
59%
Top 20: 94%
Top-5 click share
35%
Top 20: 77%
Open market
36%
- MIULEE26%
- DFXSZ10%
- K KEVIN TEXTILE9%
- RABUSOFA9%
- ZICOTO5%
- Amazon Basics5%
Demand & seasonality
Weekly Amazon search volume, last 101 weeks — +65.8% search growth over the last 90 days.Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 23.2×
Top yellow outdoor pillows search terms
- yellow outdoor pillows46K/yr
- yellow outdoor pillow covers17K/yr
- outdoor pillows yellow7K/yr
- yellow outdoor pillow5K/yr
- outdoor yellow pillows5K/yr
Top yellow outdoor pillows products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MIULEE Outdoor Waterproof Throw Pillow Covers Decorative Farmhouse Water Resistant Cushion Covers for Tent Patio Garden Couch Sofa Pack of 2 18x18 Inch Yellow
MIULEE$10.214.6★1,294 rev
MIULEE Pack of 2 Decorative Outdoor Waterproof Pillow Covers Square Garden Cushion Sham Throw Pillowcase Shell for Patio Tent Couch 18x18 Inch Yellow
MIULEE$11.194.5★16,007 rev
Kevin Textile Outdoor Waterproof Throw Pillow Covers Pack of 2 Weaving Texture Water Resistant Outside Decorative Cushion Covers for Garden Patio Tent Balcony Bench Couch Sofa 18x18 Inch Yellow
K KEVIN TEXTILE$15.434.6★551 rev
RABUSOFA Yellow and White Outdoor Pillow Covers Waterproof 18x18 inch Boho Summer Cushion Case Set of 4 for Patio Furniture Sunbrella (No Insert)
RABUSOFA$17.584.2★383 rev
MIULEE Pack of 2 Outdoor Waterproof Pillow Covers Decorative Farmhouse Spring Throw Pillow Covers Square Solid Color Couch Pillow Covers for Patio Tent Bed Sofa Living Room 18x18 Inch Yellow
MIULEE$11.674.4★1,423 rev
Newest
by launch date
decorUhome Waterproof Linen Outdoor Throw Pillow Covers 18x18 Inch Set of 2 Decorative Farmhouse Solid Pillow Cases with Flange Edges for Summer Couch Sofa Garden Patio Balcony Tent Porch Yellow
decorUhome$18.8794 rev
Amazon Basics 4-Piece Outdoor Decorative Throw Pillow Covers Water Resistant All-Weather Pillow Protectors for The Garden Patio Balcony Couch and Sofa 18 x 18 Inches Yellow
Amazon Basics$17.98132 rev
NIGHTWISH Outdoor Waterproof Pillow Covers 18x18 Set of 4 Yellow and White Modern Geometry Decorative Outdoor Throw Pillows Boho Cushion Cases for Patio Furniture Bench Couch Sunbrella
NIGHTWISH$14.5686 rev
ZICOTO Decorative Outdoor Pillows Set of 2 - Waterproof 18x18 Throw Pillow Covers for Porch and Patio Furniture Decor - Durable Weather Resistant Cushions for Garden Balcony or Backyard Seating
ZICOTO$6.9672 rev
12x20 Yellow Scalloped Outdoor Lumbar Pillow Covers Waterproof & Sunproof Set of 2 Embroidered Yellow Summer Decorative Ourdoor Lumbar Throw Pillows for Couch Patio Furniture and Porch Decor
JOJOGOGO$26.75154 rev
Trending
90-day click momentumZICOTO Decorative Outdoor Pillows Set of 2 - Waterproof 18x18 Throw Pillow Covers for Porch and Patio Furniture Decor - Durable Weather Resistant Cushions for Garden Balcony or Backyard Seating
ZICOTO$6.964.2★
NIGHTWISH Outdoor Waterproof Pillow Covers 18x18 Set of 4 Yellow and White Modern Geometry Decorative Outdoor Throw Pillows Boho Cushion Cases for Patio Furniture Bench Couch Sunbrella
NIGHTWISH$14.564.4★
MIULEE Pack of 4 Decorative Outdoor Throw Pillow Covers Linen Waterproof Pillow Covers Summer Farmhouse Cushion Cases for Patio Garden Tent Balcony Couch Sofa 18x18 Inch Yellow
MIULEE$21.164.4★
South Pine Porch Outdoor 17-inch Square Accent Pillow Set of 2 Solid Sunbeam Yellow
South Pine Porch$29.414.8★
Amazon Basics 4-Piece Outdoor Decorative Throw Pillow Covers Water Resistant All-Weather Pillow Protectors for The Garden Patio Balcony Couch and Sofa 18 x 18 Inches Yellow
Amazon Basics$17.984.6★
What buyers say about yellow outdoor pillows
What buyers praise and complain about, mined from review topics.What buyers love
“Bright colors”
“Great build quality”
“overall still good pillow covers”
“Great fabric”
“They fit right”
“They are light, bright and festive”
“Not bad for the price”
“Sturdy and durable”
“Exactly as described”
“The material feels durable”
What buyers complain about
“Color not true”
“Uncomfortable pillow covers”
“They also ran bigger than stated”
“FALSE ADVERTISEMENT”
“The material is not as I expected”
“A little sheer”
“Light rain and these bled all over my new blue cushions”
“Couldn't do it”
“Cheap”
“Rough material”
Top return reasons
Common questions
- Is yellow outdoor pillows profitable to sell on Amazon United States?
- The niche generates $46K/yr across 43 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +65.8%. Flapen's verdict: Worth a look (54/100).
- How competitive is the yellow outdoor pillows niche?
- 28 brands and 33 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in yellow outdoor pillows?
- Top complaints mined from reviews: Color, Cushion, Size-Overall. The return rate is 3.9%.
- When does demand for yellow outdoor pillows peak?
- Demand peaks in Mar–Apr–May–Jun; the busiest month runs 23.2× the quietest.
- What does it cost to enter the yellow outdoor pillows niche?
- Listings span $6.96–$39.27; the average listing price is $16.36 (sweet spot $15–$100). The average incumbent carries 2,019 reviews — the moat a new listing must climb.