Yard Rocks

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +138.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months

105K

Growth, 90 days vs prior 90

+138.5%

Conversion, latest week

2.8%

Market size, estimated

$85Ka year

Top search term

rocks for bird bath14K searches a year

Listings sell for $28.82 on average, from $6.74 to $107.19. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $28.82 that is $0 to $3K a year per listing.

Average price

$28.82inside the $15 to $100 sweet spot

Price range

$6.74–$107.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.5%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #41 within Hardscaping Materials. It carries 1,301 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

98%

Out of stock, average day

1.3%

Average rank

#41in Hardscaping Materials

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

1,301per listing

Listings tracked

56

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months