Yard Letters

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +115.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

+115.4%

Conversion, latest week

0.4%

Market size, estimated

$15Ka year

Peak month

May4.8× the quietest month

Top search term

yard letters22K searches a year

Listings sell for $45.83 on average, from $4.98 to $123.83. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $45.83 that is $0 to $5K a year per listing.

Average price

$45.83inside the $15 to $100 sweet spot

Price range

$4.98–$123.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

3.2%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #1,312 within Yard Signs. It carries 1,181 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

63%

Out of stock, average day

3.9%

Average rank

#1,312in Yard Signs

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

1,181per listing

Listings tracked

24

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

29 months