Yard
Yard shows a sweet-spot price point ($25.26 avg), but weak search conversion (0.7%) keeps it on the watch list.
Flapen Score
Ranks 5,497 of 8,839 Patio, Lawn & Garden niches · −4 vs the category median of 56
Is Yard profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Yard is a $105K/yr Amazon United States market (609K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 52/100.
Yard: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +85.9% over the last 90 days and 0.7% of searches end in a purchase.
$105K
revenue / yr
Who owns the niche?
The top 5 brands hold 71% of demand, so 29% of the market is open.
29%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 18 products
Top Yard products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
EFCRBS Granny Pants Yard Game for Kids (31.5 in *24 in) 2Pcs Granny Pants Outdoor Games with 10 Bouncy Balls 2 Pumps & Flags Granny Pants Game for Family Carnival Party Reunion Gathering (Small)
- Price
- $27.15
- Rating
- 4.5/5
- Reviews
- 191
- Age
- 9mo ago
ropoda Giant Yard Pong Yard Games with Durable Buckets and Balls - Choose Red Large XL or Green - Glow in the Dark Outdoor Game with Carry Bag for the Beach Lawn Great Gift Choice for Families
- Price
- $40.47
- Rating
- 4.6/5
- Reviews
- 1,402
- Age
- 2y ago
OUUJUOZ Metal Flowers for Outside Decorative Garden Stakes Flower Bed Decor Plant Stakes Metal Art for Outside Yard Art Outdoor for Lawn Yard Walkway and Flower Garden
- Price
- $15.93
- Rating
- 4.4/5
- Reviews
- 187
- Age
- 1y ago
giole Metal Wacky Rooster Garden Statue for Patio Backyard Lawn
- Price
- $26.87
- Rating
- 4.6/5
- Reviews
- 202
- Age
- 1y ago
Daogtc Metal Butterfly Wall Decor - 9.6 Outdoor Fence Wall Art Decor Hanging Decoration for Garden Yard Living Room Bedroom Patio Balcony(4 Pack)
- Price
- $17.02
- Rating
- 4.7/5
- Reviews
- 2,611
- Age
- 4y ago
Trending
90-day click momentumropoda Giant Yard Pong Yard Games with Durable Buckets and Balls - Choose Red Large XL or Green - Glow in the Dark Outdoor Game with Carry Bag for the Beach Lawn Great Gift Choice for Families
- Price
- $40.47
- Rating
- 4.6/5
- Reviews
- 1,402
- Age
- 2y ago
Giyyomtr Metal Flowers Wall Decor - 4pcs 6.2 Metal Wall Art Hanging Decorations for Outdoor Fence Garden Yard Patio Exterior Home Wall Decor
- Price
- $9.68
- Rating
- 4.6/5
- Reviews
- 357
- Age
- 1y ago
giole Metal Wacky Rooster Garden Statue for Patio Backyard Lawn
- Price
- $26.87
- Rating
- 4.6/5
- Reviews
- 202
- Age
- 1y ago
EFCRBS Granny Pants Yard Game for Kids (31.5 in *24 in) 2Pcs Granny Pants Outdoor Games with 10 Bouncy Balls 2 Pumps & Flags Granny Pants Game for Family Carnival Party Reunion Gathering (Small)
- Price
- $27.15
- Rating
- 4.5/5
- Reviews
- 191
- Age
- 9mo ago
HUTHDAK Metal Flowers for Outside 5 Pack 16.15 Decorative Garden Stakes with Swaying Flowers Head Yard Art Spring Garden Decor for Lawn Pathway & Yard
- Price
- $19.83
- Rating
- 4.4/5
- Reviews
- 271
- Age
- 2y ago
Newest
by launch dateEFCRBS Granny Pants Yard Game for Kids (31.5 in *24 in) 2Pcs Granny Pants Outdoor Games with 10 Bouncy Balls 2 Pumps & Flags Granny Pants Game for Family Carnival Party Reunion Gathering (Small)
- Price
- $27.15
- Rating
- 4.5/5
- Reviews
- 191
- Age
- 9mo ago
Giyyomtr Metal Flowers Wall Decor - 4pcs 6.2 Metal Wall Art Hanging Decorations for Outdoor Fence Garden Yard Patio Exterior Home Wall Decor
- Price
- $9.68
- Rating
- 4.6/5
- Reviews
- 357
- Age
- 1y ago
OUUJUOZ Metal Flowers for Outside Decorative Garden Stakes Flower Bed Decor Plant Stakes Metal Art for Outside Yard Art Outdoor for Lawn Yard Walkway and Flower Garden
- Price
- $15.93
- Rating
- 4.4/5
- Reviews
- 187
- Age
- 1y ago
5PCS Rusty Quail Family Decorative Garden Stakes Metal Birds Yard Decor Bird Lover Gifts for Women Mom Grandma Wife Metal Birds Statues Garden Sculptures and Yard Art Patio Lawn Ornaments
- Price
- $17.10
- Rating
- 4.1/5
- Reviews
- 147
- Age
- 1y ago
Homight Metal Agave Plant Outdoor Decoration Outdoor Garden Decoration Daffodils Flowers Mexican Yard Art Daffodils Flowers Decorative Garden Gift (2 Big Orange Daffodil)
- Price
- $34.05
- Rating
- 4.4/5
- Reviews
- 214
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
Brands
16 falling
Sellers
18
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
26%
- EFCRBS35%
- ropoda21%
- Daogtc6%
- Homight5%
- OUUJUOZ4%
- giole4%
Yard demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Apr, May, Jun · busiest ÷ quietest = 3.7×
Top Yard search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- metal yard art159K/yr
- yard155K/yr
- metal garden art40K/yr
- large metal yard art33K/yr
- metal art for outside38K/yr
- outdoor metal art37K/yr
- metal decor for outside26K/yr
- outdoor landscaping decor13K/yr
- metal lawn ornaments12K/yr
- metal lawn decor13K/yr
What reviews say buyers love and hate about Yard
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“Colors are beautiful”
“Really good quality and vibrant colors”
“Easy to set up”
“Well built”
“Lots of fun”
What buyers complain about
68% of reviews“Not Accurate”
“Larger than I thought I would get”
“Didnt work”
“Flimsy”
“Broke”
Yard return rate & reasons
Why buyers send it back, as a share of all return requests.
1.7%
Return rate
63%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Yard questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
