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Wren House

Maybe

An estimated 0.7% of orders come back. But shoppers spend an estimated $100K a year here, so Wren House is a Maybe.

Flapen Score
58
58 / 100
Top 39% of 8,839 Patio, Lawn & Garden niches · +2 vs the category median of 56
Market size
$100K/yr98K searches / yr
90-day growth
+50.6%search demand this quarter
Competition
53%top-5 click share · 11 brands · 54 sellers

Flapen Score

Wren House against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Wren House is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wren House market on Amazon at a glance

Shoppers on Amazon United States searched for Wren House 98K times last year and spent an estimated $100K. The top 5 brands take 75% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +50.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months
98K
Growth, 90 days vs prior 90
+50.6%
Conversion, latest week
4.1%
Market size, estimated
$100Ka year
Peak month
May6.3× the quietest month
Top search term
wren house31K searches a year

02 · Price

A sale here is worth $24.89.

Listings sell for $24.89 on average, from $12.57 to $49.63. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $24.89 that is $2K to $6K a year per listing.

Average price
$24.89inside the $15 to $100 sweet spot
Price range
$12.57–$49.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #160 within Backyard Birding & Wildlife. It carries 497 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
2.9%
Average rank
#160in Backyard Birding & Wildlife
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
497per listing
Listings tracked
23

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
46 months

Products

Top Wren House products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

54

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

53%

Top 20: 96%

Open market

15%

  • Brand 121%
  • Brand 215%
  • Brand 314%
  • Brand 413%
  • Brand 513%
  • Brand 69%
  • Open — no brand owns it (5 brands, 15%)

Demand

Wren House search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 6.3×

Search terms

Top Wren House search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wren house31K/yr
  • wren bird houses for outside16K/yr
  • wren houses for outside for nesting13K/yr
  • chickadee bird house13K/yr
  • wren bird house12K/yr
  • wren birdhouse5K/yr
  • wren houses4K/yr
  • wren houses for outside4K/yr

Reviews and returns

What reviews say buyers love and hate about Wren House

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Size-Overall”
0.7%of orders come back
“it didnt fit”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Wren House questions

Answered from the same tracked data.