Witches

Shoppers searched for this 905K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +47.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.

Searches, last 12 months

905K

Growth, 90 days vs prior 90

+47.8%

Conversion, latest week

0.4%

Market size, estimated

$84Ka year

Peak month

October4.6× the quietest month

Top search term

witches233K searches a year

Listings sell for $23.08 on average, from $3.78 to $66.93. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $23.08 that is $0 to $2K a year per listing.

Average price

$23.08inside the $15 to $100 sweet spot

Price range

$3.78–$66.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.5%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 33.4% of listings are out of stock. The average listing ranks #5,793 within Decorative Garden Stakes. It carries 820 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

90%

Out of stock, average day

33.4%

Average rank

#5,793in Decorative Garden Stakes

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

820per listing

Listings tracked

107

32 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

32

Successful launches

4Amazon's first-year sales bar

Average brand age

27 months