Windmill
MaybeThe products selling today average only 4.2★. But buyers convert on only 0.5% of searches, so Windmill is a Maybe.
- Flapen Score
- 53 / 100Ranks 5,174 of 8,839 Patio, Lawn & Garden niches · −3 vs the category median of 5653
- Market size
- $113K/yr179K searches / yr
- 90-day growth
- +41.9%search demand this quarter
- Competition
- 48%top-5 click share · 25 brands · 44 sellers
Flapen Score
Windmill against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Windmill is stronger. Inside it, weaker.
Market
The Windmill market on Amazon at a glance
Shoppers on Amazon United States searched for Windmill 179K times last year and spent an estimated $113K. The top 5 brands take 68% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +41.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.
- Searches, last 12 months
- 179K
- Growth, 90 days vs prior 90
- +41.9%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $113Ka year
- Peak month
- August3.5× the quietest month
- Top search term
- windmill160K searches a year
02 · Price
A sale here is worth $119.42.
Listings sell for $119.42 on average, from $10.14 to $537.44. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $119.42 that is $0 to $12K a year per listing.
- Average price
- $119.42above the $15 to $100 sweet spot
- Price range
- $10.14–$537.44
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$12K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #225 within Garden Sculptures & Statues. It carries 812 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 55%
- Out of stock, average day
- 6.5%
- Average rank
- #225in Garden Sculptures & Statues
- Average rating
- 4.18 starsAmazon United States average 4.42 stars
- Average reviews
- 812per listing
- Listings tracked
- 38
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Windmill products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
VINGLI Upgrade 8FT Ornamental Windmill Backyard Garden Decoration Weather Vane Heavy Duty Metal Wind Mill w/ 4 Legs Design Grey
- Price
- $55.31
- Rating
- 4.1/5
- Reviews
- 749
- Age
- 5y ago

VINGLI 8FT Ornamental Windmill Backyard Garden Decoration Weather Vane Heavy Duty Metal Wind Mill w/ 4 Legs Design (Grey)
- Price
- $39.81
- Rating
- 4.4/5
- Reviews
- 4,072
- Age
- 7y ago

HAHASOLE 8ft Garden Windmill Heavy Duty Durable Metal Weather Vane for Backyard Ornamental Windmill for Yard Weather Resistant (Gray 8FT)
- Price
- $84.27
- Rating
- 4.3/5
- Reviews
- 355
- Age
- 4y ago

Wind Spinners OutdoorMetal Vintage Style Single Sided Silver Windmill
- Price
- $25.77
- Rating
- 3.9/5
- Reviews
- 301
- Age
- 2y ago

VINGLI 8FT Ornamental Windmill Backyard Garden Decoration Weather Vane Heavy Duty Metal Wind Mill w/ 4 Legs Design (Blue)
- Price
- $54.96
- Rating
- 4.4/5
- Reviews
- 4,072
- Age
- 4y ago
Trending
estimated 90-day click momentum
6FT Windmill for Yard Garden Windmill with Rooster Weather Vane Heavy Duty Outdoor Metal Wind Mills with Stable 4-Leg Base Weather-Resistant Spinning Blades - Yard Art for Lawn & Garden (Black)
- Price
- $77.54
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 3mo ago

Windmill Window Air Conditioner - Quiet & Smart Easy Install Voice-Enabled Remote & App Control AC Unit - 6 000 BTU
- Price
- $300.42
- Rating
- 4.1/5
- Reviews
- 351
- Age
- 4y ago

Windmill Window Air Conditioner - Quiet & Smart Easy Install Voice-Enabled Remote & App Control AC Unit - 8 000 BTU Inverter w/WhisperTech
- Price
- $408.90
- Rating
- 3.7/5
- Reviews
- 238
- Age
- 3y ago

Outsunny Windmill Weathervane with Bottom Shelf Freestanding Weather Vane with Windmill Head Stained Wood
- Price
- $131.36
- Rating
- 3.6/5
- Reviews
- 22
- Age
- 2y ago

Leigh Country TX 93485 9 Char-Log Windmill
- Price
- $281.38
- Rating
- 4.4/5
- Reviews
- 75
- Age
- 9y ago
Newest
by launch date
6FT Windmill for Yard Garden Windmill with Rooster Weather Vane Heavy Duty Outdoor Metal Wind Mills with Stable 4-Leg Base Weather-Resistant Spinning Blades - Yard Art for Lawn & Garden (Black)
- Price
- $77.54
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 3mo ago

VINGLI Wood Wind Spinner Sturdy Cross-Braced Windmill for All Weather Outdoor Wind Mill for Garden Patio Lawn Decoration (Carbonized)
- Price
- $72.00
- Rating
- 3.2/5
- Reviews
- 26
- Age
- 1y ago

WISLAS Garden Windmill for Yard Decor 8 ft Tall Metal Windmill with Spinning Blades Weather-Resistant Outdoor Windmill for Lawn Farmhouse Rustic & Farm Decor Red
- Price
- $80.06
- Rating
- 4.3/5
- Reviews
- 61
- Age
- 1y ago

VINGLI Outdoor Yard Windmill Wooden Wind Spinner for Garden Yard Lawn Patio Decoration (Carbonized Wood Medium)
- Price
- $68.73
- Rating
- 3.6/5
- Reviews
- 39
- Age
- 1y ago

BinaryABC Outdoor Yard Windmill Metal Wind Spinner Wind Sculptures Spinners Yard Decor Pinwheel for Garden Yard Lawn Patio Decoration
- Price
- $21.83
- Rating
- 4.3/5
- Reviews
- 54
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 rising
Sellers
44
Est. top-5 brand share
68%
Top 20: 95%
Est. top-5 click share
48%
Top 20: 81%
Open market
29%
- VINGLI39%
- Windmill10%
- HAHASOLE9%
- Viveta6%
- Leigh Country4%
- Scott Windmills3%
Demand
Windmill search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 3.5×
Search terms
Top Windmill search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- windmill160K/yr
- windmills for sale9K/yr
- molino de viento8K/yr
- decorative windmills for the yard1K/yr
Reviews and returns
What reviews say buyers love and hate about Windmill
We read the reviews and the return reasons for every product selling here.
“Annoying to assemble”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Windmill questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









