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wind dance solar lights

Skip it

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 15Growth 63Conversion 8Competition 83Returns 81Price range 24Avg price 66Brand share 3Review moat 52Quality gap 53

Competition

Great32%

top-5 click share — an open shelf

Returns

Great1.7%

return rate — above 5% kills the launch gate

Avg price

Good$127.33

avg listing price — sweet spot $15–$100

Growth

Good+41.5%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,437.25

avg incumbent reviews — the moat a new listing must climb

Price range

Bad$11.89–$360.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$60K

$60K/yr · 74K searches

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Brand share

Bad99%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, wind dance solar lights is a $60K/yr Amazon United States market (74K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 46/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

wind dance solar lights market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$64K–$95K
units × avg price
Conversion rate
0.6%
Avg BSR
#1,138
Page quality
0%
Prime
80%
Sponsored
83%
Out of stock
11.0%
Avg brand age
38 months
Avg seller age
180 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

7 falling

Sellers

13

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

32%

Top 20: 74%

Open market

1%

  • Plow & Hearth88%
  • Evergreen Garden5%
  • Chantomoo1%
  • Nacome1%
  • Jashem1%
  • peony man1%
  • Open — no brand owns it (1 brand, 1%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +41.5% search growth over the last 90 days.
5K3KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 4.1×

Top wind dance solar lights search terms

  • plow and hearth27K/yr
  • plow&hearth17K/yr
  • plow and hearth garden decor4K/yr
  • plow & hearth8K/yr
  • pumpkin stand10K/yr
  • hearth and plow2K/yr
  • pumpkin holder4K/yr
  • plow &hearth713/yr
  • hearth & plow337/yr
All search terms

Top wind dance solar lights products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$2K6%$4K8%$5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about wind dance solar lights

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall12%

“Very well made”

Brightness/Shine/Glow9%

“Was cool lighting up”

Gifting Purpose8%

“Excellent Christmas Gift”

Design-Overall7%

“Love the design”

Strength7%

“Very sturdy”

Assembly/Installation6%

“Easy to assemble”

Size-Overall5%

“Great fit also”

Comfort-Overall5%

“Super Comfy”

Advertised Vs Actual Product4%

“Just as pictured”

Color3%

“I love the vibrant colors”

What buyers complain about

Size-Overall20%

“Really small”

Durability9%

“Fell apart”

Value For Money7%

“A bit pricey”

Brightness/Shine/Glow6%

“it's way too bright”

Functionality-Overall6%

“Doesn't work”

Quality-Overall5%

“Price is very high for the quality of this product”

Advertised Vs Actual Product4%

“Picture is deceiving”

Assembly/Installation4%

“Had problem with assembly”

Color3%

“You can not see the color at all”

Charging3%

“Stopped charging”

Top return reasons

Size-Overall28%
Feet Fit19%
Length8%
Defective Material/Parts5%
Advertised Vs Actual Product5%
Width4%
Brightness/Shine/Glow3%
Functionality-Overall3%
Bulb Flicker/Dimming/Color3%
Color2%

Common questions

Is wind dance solar lights profitable to sell on Amazon United States?
The niche generates $60K/yr across 40 tracked products. 90-day search growth is +41.5%. Flapen's verdict: Skip it (46/100).
How competitive is the wind dance solar lights niche?
7 brands and 13 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in wind dance solar lights?
Top complaints mined from reviews: Size-Overall, Durability, Value For Money. The return rate is 1.7%.
When does demand for wind dance solar lights peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 4.1× the quietest.
What does it cost to enter the wind dance solar lights niche?
Listings span $11.89–$360.35; the average listing price is $127.33 (sweet spot $15–$100). The average incumbent carries 1,437 reviews — the moat a new listing must climb.