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Wild Delight Sizzle N Heat Bird Food

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 96% of clicks, so Wild Delight Sizzle N Heat Bird Food is a Maybe.

Flapen Score
57
57 / 100
Top 43% of 8,839 Patio, Lawn & Garden niches · +1 vs the category median of 56
Market size
$62K/yr22K searches / yr
90-day growth
+38.0%search demand this quarter
Competition
59%top-5 click share · 8 brands · 73 sellers

Flapen Score

Wild Delight Sizzle N Heat Bird Food against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Wild Delight Sizzle N Heat Bird Food is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wild Delight Sizzle N Heat Bird Food market on Amazon at a glance

Shoppers on Amazon United States searched for Wild Delight Sizzle N Heat Bird Food 22K times last year and spent an estimated $62K. The top 5 brands take 96% of clicks. Demand peaks in Jun. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 11.8% of those searches ended in a purchase.

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +38.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months
22K
Growth, 90 days vs prior 90
+38.0%
Conversion, latest week
11.8%
Market size, estimated
$62Ka year
Peak month
June1.9× the quietest month
Top search term
wild delight bird seed12K searches a year

02 · Price

A sale here is worth $24.12.

Listings sell for $24.12 on average, from $11.86 to $52.87. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $24.12 that is $0 to $2K a year per listing.

Average price
$24.12inside the $15 to $100 sweet spot
Price range
$11.86–$52.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

55% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #104 within Backyard Birding & Wildlife. It carries 3,568 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
95%
Out of stock, average day
0.3%
Average rank
#104in Backyard Birding & Wildlife
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
3,568per listing
Listings tracked
22

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
90 months

Products

Top Wild Delight Sizzle N Heat Bird Food products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

73

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

59%

Top 20: 98%

Open market

3%

  • Brand 179%
  • Brand 27%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (2 brands, 3%)

Demand

Wild Delight Sizzle N Heat Bird Food search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.9×

Search terms

Top Wild Delight Sizzle N Heat Bird Food search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wild delight bird seed12K/yr
  • bird seed that squirrels dont like4K/yr
  • wild delight sizzle n heat bird food3K/yr
  • wild delight2K/yr

Reviews and returns

What reviews say buyers love and hate about Wild Delight Sizzle N Heat Bird Food

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“it's too expensive”
A buyer, on “Value For Money”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Wild Delight Sizzle N Heat Bird Food questions

Answered from the same tracked data.