white shade cloth
Worth a lookShows demand growing +141.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+141.9%90-day search growth — must beat 0% to launch
Avg price
Incredible$23.72avg listing price — sweet spot $15–$100
Price range
Great$8.56–$98.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great29%top-5 click share — an open shelf
Returns
Great1.5%return rate — above 5% kills the launch gate
Review moat
Great312.13avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good63%top-5 brand share — brands hold most of the demand
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$37K$37K/yr · 59K searches
According to Flapen's Amazon United States niche tracking, white shade cloth is a $37K/yr Amazon United States market (59K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 69/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
white shade cloth market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $30K–$36K
- units × avg price
- Conversion rate
- 2.7%
- Avg BSR
- #205
- Page quality
- 0%
- Prime
- 73%
- Sponsored
- 87%
- Out of stock
- 5.6%
- Avg brand age
- 38 months
- Avg seller age
- 201 days
Competition & brand share
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.Brands
24 rising
Sellers
35
Top-5 brand share
63%
Top 20: 98%
Top-5 click share
29%
Top 20: 66%
Open market
31%
- DECOHS19%
- Generic15%
- Mizelu11%
- KJX9%
- Kynthyre9%
- Farm Plastic Supply6%
Demand & seasonality
Weekly Amazon search volume, last 55 weeks — +141.9% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 16.0×
Top white shade cloth search terms
- white shade cloth29K/yr
- white shade cloth for garden13K/yr
- white shade cloth for garden 50 percent5K/yr
- white shade cloth for garden 40 percent4K/yr
- shade cloth white5K/yr
- white sun shade3K/yr
Top white shade cloth products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
90% White Shade Cloth 6.6 x 10 FT Sun Shade Sails for Patio Garden Greenhouse Plant Chicken Coop Dog Kennel Backyard Balcony
Kynthyre$21.904.5★116 rev

DECOHS 30 x 10 Ft Plant Sun Protection Cloth Garden Plant Shade Cloth Non-Woven White Light Refraction Sunshade Cloth for Protecting Plants Vegetable Rows from Direct Sunlight
DECOHS$19.524.3★117 rev

Coolaroo 50% UV Block Garden Shade Cloth for Plants - Tear-Resistant Breathable Shade Fabric for Greenhouses Seedlings & Early Growth 6ftx15ft Roll White
Coolaroo$40.154.6★260 rev

10 x 33 Ft White Shade Cloth for Garden 1.2 oz/yd Thick Non-Woven White Light Refraction Sun Shade Cloth Cover for Protecting Outdoor Plants Vegetables from Direct Sunlight
KJX$21.363.8★22 rev

White Shade Cloth for Garden 50% Mesh Tarp with Grommets Sun Shade Cloth for Greenhouse Plants Cover Patio and Chicken Coops White Shade Net for Outdoor UV Resistant(8x10FT)
Generic$25.685.0★8 rev
Newest
by launch date
40% White Shade Cloth for Garden Plants UV Resistant Sun Shade Netting with Grommets Breathable HDPE Mesh Tarp Canopy Cover for Greenhouse Nursery Seedlings Patio Chicken Coop(4x8ft)
Generic$14.092 rev

NICOCOTE White Plant Sun Protection Net with Zip Ties White Shade Cloth for Garden with Reinforced Plant Shade Nylon Cloth Grommets for Greenhouse Plants Patio (2 * 2m)
NICOCOTE$14.872 rev

2 Pack Garden Sun Shade Cloth for Raised Beds 6.5x10ft White Plant Shade Cloth Non-Woven Garden Sunshade Cloth for Vegetables Sun Shade Cloths for Raised Bed to Protect Plants from Direct Sunlight
MUDEREK$16.7920 rev

50% White Shade Cloth with Grommets HDPE Shade Net for Garden Greenhouse Mesh Tarp Water Permeable Sunblock Cover for Patio Vegetable Bed Dog Kennel Coop(4x8ft)
generic$14.607 rev

White Shade Cloth for Garden 50% Mesh Tarp with Grommets Sun Shade Cloth for Greenhouse Plants Cover Patio and Chicken Coops White Shade Net for Outdoor UV Resistant(8x10FT)
Generic$25.688 rev
Trending
90-day click momentum
40% White Shade Cloth for Garden Plants UV Resistant Sun Shade Netting with Grommets Breathable HDPE Mesh Tarp Canopy Cover for Greenhouse Nursery Seedlings Patio Chicken Coop(4x8ft)
Generic$14.095.0★

Mizelu 2 Pack 6.6 x 3.3 Ft Plant Sun Shade Cloth 60% White Plant Sun Shade Net with Reinforced Grommets Garden Sunshade Cover Cloth for Protecting Plants from Direct Sunlight
Mizelu$17.124.4★

2 Pack Garden Sun Shade Cloth for Raised Beds 6.5x10ft White Plant Shade Cloth Non-Woven Garden Sunshade Cloth for Vegetables Sun Shade Cloths for Raised Bed to Protect Plants from Direct Sunlight
MUDEREK$16.792.9★

50% White Shade Cloth with Grommets HDPE Shade Net for Garden Greenhouse Mesh Tarp Water Permeable Sunblock Cover for Patio Vegetable Bed Dog Kennel Coop(4x8ft)
generic$14.603.6★

KEOHOLI 2 Pack 20 X 10 Ft White Shade Cloth for Garden Non-Woven Plant Sun Protection Cloth White Light Refraction Row Cover for Protecting Vegetable Flowers Plants to Prevent Direct Sunlight
KEOHOLI$18.613.9★
What buyers say about white shade cloth
What buyers praise and complain about, mined from review topics.What buyers love
“It has saved my plants in my raised beds”
“Good Sun Protection that allows Some Visibility”
“Great quality and easy to assemble”
“As described”
“Exceptional Value: For the price point”
“The material feels durable”
“The material feels durable”
“It feels lightweight and breathable,”
“Size was perfect”
“Assembly is simple”
What buyers complain about
“Quality control is abysmal”
“rods fall apart easily”
“it looks like extremely cheap crappy material”
“Very large”
“I just wish that it was a little thicker”
“Not made for garden”
“it is very flimsy”
“The size was smaller than the description”
“I ran into the same issue several other reviewers mentioned: the pole sections don't stay connected very well”
“It had a slight odor”
Top return reasons
Common questions
- Is white shade cloth profitable to sell on Amazon United States?
- The niche generates $37K/yr across 63 tracked products. 7 of 40 products launched in the last 360 days are still selling. 90-day search growth is +141.9%. Flapen's verdict: Worth a look (69/100).
- How competitive is the white shade cloth niche?
- 24 brands and 35 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 63% of demand.
- What do buyers complain about in white shade cloth?
- Top complaints mined from reviews: Quality-Overall, Durability, Material Quality. The return rate is 1.5%.
- When does demand for white shade cloth peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 16.0× the quietest.
- What does it cost to enter the white shade cloth niche?
- Listings span $8.56–$98.50; the average listing price is $23.72 (sweet spot $15–$100). The average incumbent carries 312 reviews — the moat a new listing must climb.