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White Outdoor Side Table

Pass

White Outdoor Side Table scores 66 out of 100, a Pass. Shoppers spend an estimated $70K a year here, search demand grew +112.5% this quarter, and an estimated 2.1% of orders come back.

Flapen Score
66
66 / 100
Top 13% of 8,839 Patio, Lawn & Garden niches · +10 vs the category median of 56
Market size
$70K/yr104K searches / yr
90-day growth
+112.5%search demand this quarter
Competition
21%top-5 click share · 51 brands · 69 sellers

Flapen Score

White Outdoor Side Table against its category

The dotted line is the Patio, Lawn & Garden average. Past it, White Outdoor Side Table is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Outdoor Side Table market on Amazon at a glance

Shoppers on Amazon United States searched for White Outdoor Side Table 104K times last year and spent an estimated $70K. The top 5 brands take 39% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +112.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months
104K
Growth, 90 days vs prior 90
+112.5%
Conversion, latest week
1.3%
Market size, estimated
$70Ka year
Peak month
May4.2× the quietest month
Top search term
white outdoor side table21K searches a year

02 · Price

A sale here is worth $51.41.

Listings sell for $51.41 on average, from $19.65 to $140.41. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $51.41 that is $0 to $5K a year per listing.

Average price
$51.41inside the $15 to $100 sweet spot
Price range
$19.65–$140.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #178 within Tables. It carries 763 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
86%
Out of stock, average day
6.7%
Average rank
#178in Tables
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
763per listing
Listings tracked
96

04 · Newcomers

13 of last year's 25 launches cleared the first-year sales bar.

25 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
25
Successful launches
13Amazon's first-year sales bar
Average brand age
34 months

Products

Top White Outdoor Side Table products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

51 falling

Sellers

69

Top-5 brand share

39%

Top 20: 75%

Top-5 click share

21%

Top 20: 44%

Open market

57%

  • Brand 114%
  • Brand 210%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

White Outdoor Side Table search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 4.2×

Search terms

Top White Outdoor Side Table search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white outdoor side table21K/yr
  • patio side table set of 214K/yr
  • outdoor pedestal table10K/yr
  • metal and glass outdoor side tables6K/yr
  • outdoor drum table7K/yr
  • aluminum outdoor side table7K/yr
  • outdoor drum side table6K/yr
  • outdoor side table white6K/yr
  • blue outdoor side table5K/yr
  • small outdoor drink table5K/yr

Reviews and returns

What reviews say buyers love and hate about White Outdoor Side Table

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Assembly/Installation”
21%of negative reviews mention “Size-Overall”
2.1%of orders come back
“Small size”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common White Outdoor Side Table questions

Answered from the same tracked data.