Is white outdoor chairs profitable to sell on Amazon United States?

The niche generates $43K/yr across 57 tracked products. 5 of 18 products launched in the last 360 days are still selling. 90-day search growth is +36.7%. Flapen's verdict: Worth a look (56/100).

How competitive is the white outdoor chairs niche?

37 brands and 73 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 40% of demand.

What do buyers complain about in white outdoor chairs?

Top complaints mined from reviews: Assembly/Installation, Durability, Strength. The return rate is 0.7%.

When does demand for white outdoor chairs peak?

Demand peaks in Apr–May–Jun–Aug; the busiest month runs 3.3× the quietest.

What does it cost to enter the white outdoor chairs niche?

Listings span $16.82–$1041.80; the average listing price is $161.20 (sweet spot $15–$100). The average incumbent carries 302 reviews — the moat a new listing must climb.

white outdoor chairs

Worth a look

Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Brand share

Great40%

top-5 brand share — no brand owns this niche

Competition

Great29%

top-5 click share — an open shelf

Review moat

Great302.14

avg incumbent reviews — the moat a new listing must climb

Growth

Good+36.7%

90-day search growth — must beat 0% to launch

Avg price

Good$161.20

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Bad$43K

$43K/yr · 71K searches

Price range

Bad$16.82–$1041.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand High Price

According to Flapen's Amazon United States niche tracking, white outdoor chairs is a $43K/yr Amazon United States market (71K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Apr–May–Jun–Aug. Verdict: Worth a look — 56/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

white outdoor chairs market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $40K–$81K; units × avg price
Conversion rate: 0.4%
Avg BSR: #301
Page quality: 0%
Prime: 28%
Sponsored: 89%
Out of stock: 13.3%
Avg brand age: 34 months
Avg seller age: 180 days

Competition & brand share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

37 falling

Sellers

Top-5 brand share

40%

Top 20: 83%

Top-5 click share

29%

Top 20: 63%

Open market

55%

Shintenchi13%
VINGLI10%
Coreporch6%
EMMA + OLIVER6%
Nazhura6%
Best Choice Products4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +36.7% search growth over the last 90 days.

Peak months: Apr, May, Jun, Aug · busiest ÷ quietest = 3.3×

Open Trend

Top white outdoor chairs search terms

white patio chairs18K/yr +47.8%0.3% conv.
white outdoor chairs16K/yr +82.9%0.3% conv.
white plastic patio chairs12K/yr +7.5%0.1% conv.
white outdoor chair5K/yr +97.4%0.3% conv.
white plastic outdoor chairs6K/yr +25.5%0.4% conv.
white outdoor dining chairs5K/yr +55.5%0.3% conv.
white lawn chair3K/yr +5.2%0.1% conv.
white plastic chairs outdoor5K/yr -54.1%0.2% conv.

All search terms

Top white outdoor chairs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Shintenchi 3 Pieces Patio Bistro Sets Outdoor Textilene Fabric Conversation Bistro Set Textilene Fabric Front Porch Chairs Small Patio Furniture Set with Table for Lawn Garden Balcony (White)

Shintenchi$89.564.4★58 rev

Coreporch Outdoor Patio Dining Chair All-Weather Woven Rope Outdoor Chairs Set of 2 Sturdy Steel Frame 400 lbs Ergonomic Backrest Removable Breathable Cushion for Patio & Garden White

Coreporch$162.235.0★3 rev

EMMA + OLIVER Commercial Grade White Indoor-Outdoor Steel Patio Arm Chair with Square Back

EMMA + OLIVER$81.294.2★35 rev

Global Industrial Outdoor Patio Dining Chairs Set of 4 Stackable Chairs

Global Industrial$305.633.5★24 rev

Miles Kimball Outdoor Chair Cover Weather-Resistant Fits Up to 24 in. L x 24 in. W x 35 in. H Clear

Miles Kimball$16.824.2★116 rev

Newest

by launch date

LZRS Dining Chairs HDPE Outdoor Chairs Set of 2 All Wather Heavy Duty with Comfortable Textilene Back and Seat Both for Outdoor and Indoor Use White

LZRS$136.5855 rev

3mo ago

WOOW DEPOT Outdoor Patio Chairs Plastic Stackable Dining Chairs All Weather

WOOW DEPOT$217.050 rev

4mo ago

VINGLI PE Rattan Patio Dining Chairs Set of 4

VINGLI$75.1110 rev

5mo ago

SAFAVIEH Outdoor Patio Furniture Collection Holly White Stacking Dining Armchair Set of 2 Fully Assembled Outdoor Chairs Modern Slatted Design Weather-Resistant Patio Seating (PAT4702C-SET2)

SAFAVIEH$140.692 rev

5mo ago

VECELO 4 Pack Plastic Stacking Chairs Stackable Dining Chairs for Kitchen Restaurant Patio Portable Indoor Outdoor Use No Assembly Required White

VECELO$128.5418 rev

6mo ago

What buyers say about white outdoor chairs

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“Good quality”

Comfort-Overall13%

“They are comfortable”

Strength12%

“Nice sturdy set”

Assembly/Installation12%

“Easy to put together”

Value For Money8%

“Affordable”

Weight Light5%

“Good for kids and lightweight adults”

Durability4%

“they held up well”

Cushion3%

“Cushions are firm”

Material Quality3%

“Strong material”

Advertised Vs Actual Product2%

“They are advertised as:”

What buyers complain about

Assembly/Installation20%

“Very difficult to put together”

Durability7%

“Broke First time using”

Strength5%

“the plastic is weak”

Quality-Overall5%

“These chairs are very poor quality”

Size-Overall5%

“would not fit together correctly”

Rusts/Corrodes4%

“They immediately started to rust”

Product Condition4%

“Possibly used”

Value For Money3%

“Not worth the money”

Comfort-Overall2%

“Not the most comfortable”

Cushion2%

“Needs a cushion to make it comfortable”

Top return reasons

Size-Overall15%

Strength11%

Color10%

Quality-Overall10%

Advertised Vs Actual Product7%

Assembly/Installation6%

Defective Material/Parts6%

Comfort-Overall6%

Value For Money5%

Material Quality5%

Common questions

Is white outdoor chairs profitable to sell on Amazon United States?: The niche generates $43K/yr across 57 tracked products. 5 of 18 products launched in the last 360 days are still selling. 90-day search growth is +36.7%. Flapen's verdict: Worth a look (56/100).
How competitive is the white outdoor chairs niche?: 37 brands and 73 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 40% of demand.
What do buyers complain about in white outdoor chairs?: Top complaints mined from reviews: Assembly/Installation, Durability, Strength. The return rate is 0.7%.
When does demand for white outdoor chairs peak?: Demand peaks in Apr–May–Jun–Aug; the busiest month runs 3.3× the quietest.
What does it cost to enter the white outdoor chairs niche?: Listings span $16.82–$1041.80; the average listing price is $161.20 (sweet spot $15–$100). The average incumbent carries 302 reviews — the moat a new listing must climb.