White Millet Bird Seed

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +72.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $158K a year.

Searches, last 12 months

88K

Growth, 90 days vs prior 90

+72.8%

Conversion, latest week

9.0%

Market size, estimated

$158Ka year

Peak month

May4.0× the quietest month

Top search term

white millet bird seed30K searches a year

Listings sell for $20.02 on average, from $5.08 to $57.03. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $20.02 that is $5K to $10K a year per listing.

Average price

$20.02inside the $15 to $100 sweet spot

Price range

$5.08–$57.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$5K–$10K

Returns

0.0%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #127 within Backyard Birding & Wildlife. It carries 1,463 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

68%

Out of stock, average day

4.5%

Average rank

#127in Backyard Birding & Wildlife

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

1,463per listing

Listings tracked

25

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

72 months