Well Draining Potting Soil for Indoor Plants
FailShoppers spend an estimated $20K a year here, so Well Draining Potting Soil for Indoor Plants is a Fail.
- Flapen Score
- 43 / 100Ranks 7,607 of 8,839 Patio, Lawn & Garden niches · −13 vs the category median of 5643
- Market size
- $20K/yr25K searches / yr
- 90-day growth
- +37.4%search demand this quarter
- Competition
- 67%top-5 click share · 6 brands · 30 sellers
Flapen Score
Well Draining Potting Soil for Indoor Plants against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Well Draining Potting Soil for Indoor Plants is stronger. Inside it, weaker.
Market
The Well Draining Potting Soil for Indoor Plants market on Amazon at a glance
Shoppers on Amazon United States searched for Well Draining Potting Soil for Indoor Plants 25K times last year and spent an estimated $20K. The top 5 brands take 97% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 5.8% of those searches ended in a purchase.
Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +37.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.
- Searches, last 12 months
- 25K
- Growth, 90 days vs prior 90
- +37.4%
- Conversion, latest week
- 5.8%
- Market size, estimated
- $20Ka year
- Peak month
- April2.7× the quietest month
- Top search term
- moisture control potting soil10K searches a year
02 · Price
A sale here is worth $13.82.
Listings sell for $13.82 on average, from $7.32 to $39.55. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $13.82 that is $1K to $3K a year per listing.
- Average price
- $13.82under the $15 to $100 sweet spot
- Price range
- $7.32–$39.55
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #52 within Soils, Mulches & Planting Media. It carries 5,536 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 94%
- Out of stock, average day
- 1.1%
- Average rank
- #52in Soils, Mulches & Planting Media
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 5,536per listing
- Listings tracked
- 17
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Well Draining Potting Soil for Indoor Plants products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Miracle-Gro Moisture Control Potting Mix 8 qt. (2-Pack)
- Price
- $12.33
- Rating
- 4.6/5
- Reviews
- 9,086
- Age
- 6y ago

Miracle-Gro Moisture Control Potting Mix 16 qt. (2-Pack)
- Price
- $27.13
- Rating
- 4.6/5
- Reviews
- 501
- Age
- 2y ago

TOYPOPOR Potting Soil for All Indoor Houseplants Contains Perlite Peat Moss Coco Coir and Rice Charcoal Well Draining Potting Mix Light Aerated Texture for Healthy Plant Roots and Fast Growth 1qt
- Price
- $8.67
- Rating
- 4.2/5
- Reviews
- 1,238
- Age
- 1y ago

Miracle-Gro Houseplant Potting Mix - Fertilized Indoor Plant Soil for Containers Designed to be Less Prone to Gnats 4 qt.
- Price
- $11.13
- Rating
- 4.6/5
- Reviews
- 7,410
- Age
- 5y ago

Back to the Roots 100% Organic Indoor Potting Mix (6 Quart) Promotes Healthy Houseplant Growth Made in The USA
- Price
- $9.01
- Rating
- 4.4/5
- Reviews
- 3,332
- Age
- 3y ago
Trending
estimated 90-day click momentum
Craft Organic Houseplant Potting Mix Elite House Plant Soil Chunky Well Draining Potting Soil for All Indoor Plants Tropical Plants & Flowers Sustainable & Peat Free Less Prone to Gnats 2QT
- Price
- $15.81
- Rating
- 4.5/5
- Reviews
- 237
- Age
- 9mo ago

Miracle-Gro Moisture Control Potting Mix 16 qt. (2-Pack)
- Price
- $27.13
- Rating
- 4.6/5
- Reviews
- 501
- Age
- 2y ago

Miracle-Gro Moisture Control Potting Mix For Container Plants Protects against Over- and Under-Watering 2 cu. ft.
- Price
- $39.55
- Rating
- 4.6/5
- Reviews
- 996
- Age
- 12y ago

SuperMoss 01999 Agromin Organic Recycled Green Material Potting Mix 4 Quart Natural
- Price
- $7.32
- Rating
- 4.0/5
- Reviews
- 1,767
- Age
- 10y ago

Miracle-Gro Organic Outdoor Potting Mix 16 qt.
- Price
- $8.43
- Rating
- 4.6/5
- Reviews
- 3,588
- Age
- 1y ago
Newest
by launch date
Craft Organic Houseplant Potting Mix Elite House Plant Soil Chunky Well Draining Potting Soil for All Indoor Plants Tropical Plants & Flowers Sustainable & Peat Free Less Prone to Gnats 2QT
- Price
- $15.81
- Rating
- 4.5/5
- Reviews
- 237
- Age
- 9mo ago

TOYPOPOR Potting Soil for All Indoor Houseplants Contains Perlite Peat Moss Coco Coir and Rice Charcoal Well Draining Potting Mix Light Aerated Texture for Healthy Plant Roots and Fast Growth 1qt
- Price
- $8.67
- Rating
- 4.2/5
- Reviews
- 1,238
- Age
- 1y ago

Miracle-Gro Organic Indoor Potting Mix 16 qt.
- Price
- $9.89
- Rating
- 4.5/5
- Reviews
- 842
- Age
- 1y ago

Miracle-Gro Organic Outdoor Potting Mix 16 qt.
- Price
- $8.43
- Rating
- 4.6/5
- Reviews
- 3,588
- Age
- 1y ago

Miracle-Gro Moisture Control Potting Mix 16 qt. (2-Pack)
- Price
- $27.13
- Rating
- 4.6/5
- Reviews
- 501
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
30
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
67%
Top 20: 100%
Open market
0%
- Miracle-Gro80%
- TOYPOPOR7%
- Back to the Roots4%
- SuperMoss3%
- Grow Queen3%
- Burpee3%
- Open — no brand owns it (0%)
Demand
Well Draining Potting Soil for Indoor Plants search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 2.7×
Search terms
Top Well Draining Potting Soil for Indoor Plants search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- moisture control potting soil10K/yr
- small bag of soil5K/yr
- well draining soil4K/yr
- well draining potting soil for indoor plants2K/yr
- peat based potting soil2K/yr
- miracle gro potting soil 2 cu ft1K/yr
Reviews and returns
What reviews say buyers love and hate about Well Draining Potting Soil for Indoor Plants
We read the reviews and the return reasons for every product selling here.
“in it will not grow”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Well Draining Potting Soil for Indoor Plants questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









