Is weather vane profitable to sell on Amazon United States?

The niche generates $142K/yr across 57 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is +50.2%. Flapen's verdict: Worth a look (59/100).

How competitive is the weather vane niche?

27 brands and 58 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 60% of demand.

What do buyers complain about in weather vane?

Top complaints mined from reviews: Quality-Overall, Instructions/User Manual/Troubleshooting, Durability. The return rate is 2.4%.

When does demand for weather vane peak?

Demand peaks in May–Jun; the busiest month runs 2.0× the quietest.

What does it cost to enter the weather vane niche?

Listings span $8.62–$277.92; the average listing price is $59.47 (sweet spot $15–$100). The average incumbent carries 436 reviews — the moat a new listing must climb.

weather vane

Worth a look

Shows a sweet-spot price point ($59.47 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Avg price

Great$59.47

avg listing price — sweet spot $15–$100

Competition

Great35%

top-5 click share — an open shelf

Review moat

Great436.21

avg incumbent reviews — the moat a new listing must climb

Brand share

Great60%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+50.2%

90-day search growth — must beat 0% to launch

Returns

Good2.4%

return rate — above 5% kills the launch gate

Price range

Okay$8.62–$277.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$142K

$142K/yr · 336K searches

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Signals High Price

According to Flapen's Amazon United States niche tracking, weather vane is a $142K/yr Amazon United States market (336K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 59/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

weather vane market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $178K–$238K; units × avg price
Conversion rate: 0.7%
Avg BSR: #660
Page quality: 0%
Prime: 79%
Sponsored: 95%
Out of stock: 2.5%
Avg brand age: 48 months
Avg seller age: 155 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

27 falling

Sellers

Top-5 brand share

60%

Top 20: 96%

Top-5 click share

35%

Top 20: 71%

Open market

33%

Good Directions21%
VESTCDF12%
TERESA'S COLLECTIONS11%
VZVXCC8%
SUPERDANT8%
E-Z VANE8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +50.2% search growth over the last 90 days.

Peak months: May, Jun · busiest ÷ quietest = 2.0×

Open Trend

Top weather vane search terms

weather vane89K/yr +40.4%0.6% conv.
weathervane50K/yr +59.7%0.3% conv.
weather vanes for outside21K/yr +419.5%0.6% conv.
wind vane22K/yr +26.5%0.2% conv.
weather vanes roof mount28K/yr -2.0%0.9% conv.
weathervanes21K/yr +14.4%0.1% conv.
weathervanes for roofs8K/yr +74.8%0.5% conv.
weather vanes13K/yr +40.0%0.3% conv.
weathervanes for garden8K/yr +81.4%0.6% conv.
wind vanes for outside11K/yr +8.2%0.4% conv.

All search terms

Top weather vane products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

VESTCDF Rooster Metal Weather Vane Wind Direction Indicator Outdoor Weather Vanes Roof Mount Yard Patio Wind Vanes for OutsideYard Farm Garden Patio Decoration

VESTCDF$20.323.9★104 rev

Good Directions Bantam Red Rooster Copper Weathervane Hand Finished Multi Color Patina

Good Directions$127.644.8★432 rev

Metal Weather vanes Black Metal Wind Direction Indicator Garden Decoration for Garden Farmhouse Chicken Coop Shed Outdoor Wind Measuring Tool Wind Direction Weathervanes(Bigfoot)

VZVXCC$18.513.9★75 rev

TERESAS COLLECTIONS Garden Decor with Solar Outdoor Lights Metal Rooster Weathervane Decorations for Outside Red Yard Art Sign Decorative Garden Stake for Outdoor Fall Decor Lawn Gifts for Mom

TERESA'S COLLECTIONS$23.064.1★179 rev

Metal Weather Vane Black Wind Vanes Indicator Wind Measuring Tool Weathervane Roof Mount for Gardens Outside Farmhouse Farm Barn Sheds Patio Decorations

BRLIBESE$25.133.2★14 rev

Newest

by launch date

Outsunny Metal Rooster Weathervane Roof Mount Wind Direction Indicator Outdoor Weather Vanes for Farmhouse Garden and Yard Decor

Outsunny$44.470 rev

4mo ago

BEUNITONE Stainless Weathervane Cardinal Bird Weather Vane for Roof Mount Animal Metal Weathervane for Garden Wind Direction Indicators for Farmhouse Yard Outdoor Farm Barn Sheds Patio Decoration

BEUNITONE$19.0519 rev

7mo ago

Metal Weather Vane Black Wind Vanes Indicator Wind Measuring Tool Weathervane Roof Mount for Gardens Outside Farmhouse Farm Barn Sheds Patio Decorations

BRLIBESE$25.1314 rev

9mo ago

Sun and Moon Face Weather Vane Black Metal Weathervane Roof Mount Wind Direction Indicator Wind Measuring Tool Outdoor Wind Vane Ornament Decoration for Shed Garden Yard Farmhouse Patio Decor

VESTCDF$18.70104 rev

10mo ago

Weather Vane Rooster Wind Direction Indicator Iron Weathervane for Yard Garden Patio Decor Ground Stake Mount with N S E W Directions 47 Inch Height

HKZTUY$37.307 rev

11mo ago

What buyers say about weather vane

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation14%

“Easy to install”

Quality-Overall14%

“Seems to be well made”

Value For Money9%

“Good for the price”

Weather Proof5%

“Clever weather Monitor”

Advertised Vs Actual Product5%

“As advertised”

Design-Overall5%

“seems to be pretty sturdy”

Strength5%

“So now we are solid and secure”

Durability5%

“very accurate and durable”

Size-Overall3%

“The size is perfect”

Ease Of Use2%

“makes life a lot easier”

What buyers complain about

Quality-Overall13%

“Cheaply made”

Instructions/User Manual/Troubleshooting11%

“Horrible Instructions”

Durability10%

“Pole breaks easily”

Size-Overall8%

“Larger than I pictured it”

Assembly/Installation7%

“Assembly was so hard”

Strength6%

“Not very strong”

Connectivity-Overall4%

“loses connectivity frequently”

Value For Money3%

“What a waste of money”

Display-Overall3%

“Display can be hard to read unless you are directly in front of it”

Advertised Vs Actual Product2%

“Deceptive marketing”

Top return reasons

Size-Overall18%

Defective Material/Parts12%

Mounting7%

Functionality-Overall7%

Connectivity-Overall7%

Assembly/Installation7%

Advertised Vs Actual Product7%

Value For Money5%

Quality-Overall4%

Display-Overall4%

Common questions

Is weather vane profitable to sell on Amazon United States?: The niche generates $142K/yr across 57 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is +50.2%. Flapen's verdict: Worth a look (59/100).
How competitive is the weather vane niche?: 27 brands and 58 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 60% of demand.
What do buyers complain about in weather vane?: Top complaints mined from reviews: Quality-Overall, Instructions/User Manual/Troubleshooting, Durability. The return rate is 2.4%.
When does demand for weather vane peak?: Demand peaks in May–Jun; the busiest month runs 2.0× the quietest.
What does it cost to enter the weather vane niche?: Listings span $8.62–$277.92; the average listing price is $59.47 (sweet spot $15–$100). The average incumbent carries 436 reviews — the moat a new listing must climb.