Water Guru
PassWater Guru scores 66 out of 100, a Pass. Shoppers spend an estimated $184K a year here, search demand grew +164.2% this quarter, and an estimated 1.3% of orders come back.
- Flapen Score
- 66 / 100Top 13% of 8,839 Patio, Lawn & Garden niches · +10 vs the category median of 5666
- Market size
- $184K/yr110K searches / yr
- 90-day growth
- +164.2%search demand this quarter
- Competition
- 34%top-5 click share · 24 brands · 42 sellers
Flapen Score
Water Guru against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Water Guru is stronger. Inside it, weaker.
Market
The Water Guru market on Amazon at a glance
Shoppers on Amazon United States searched for Water Guru 110K times last year and spent an estimated $184K. The top 5 brands take 62% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +164.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $184K a year.
- Searches, last 12 months
- 110K
- Growth, 90 days vs prior 90
- +164.2%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $184Ka year
- Peak month
- May6.4× the quietest month
- Top search term
- smart pool monitor19K searches a year
02 · Price
A sale here is worth $203.72.
Listings sell for $203.72 on average, from $12.04 to $455.50. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $203.72 that is $0 to $20K a year per listing.
- Average price
- $203.72above the $15 to $100 sweet spot
- Price range
- $12.04–$455.50
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$20K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 32.9% of listings are out of stock. The average listing ranks #678 within Cleaning Tools & Chemicals. It carries 810 reviews at 3.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 76%
- Out of stock, average day
- 32.9%
- Average rank
- #678in Cleaning Tools & Chemicals
- Average rating
- 3.23 starsAmazon United States average 4.42 stars
- Average reviews
- 810per listing
- Listings tracked
- 49
04 · Newcomers
22 of last year's 38 launches cleared the first-year sales bar.
38 products launched here in the last 12 months. 22 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 38
- Successful launches
- 22Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Water Guru products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
24 rising
Sellers
42
Top-5 brand share
62%
Top 20: 97%
Top-5 click share
34%
Top 20: 72%
Open market
33%
- Brand 134%
- Brand 28%
- Brand 37%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Water Guru search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 6.4×
Search terms
Top Water Guru search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- smart pool monitor19K/yr
- pool monitor12K/yr
- pool chemical monitor11K/yr
- ico pool water monitor9K/yr
- smart pool chemical monitor7K/yr
- pool water monitor7K/yr
- smart pool water monitor5K/yr
- wifi pool chemical monitor6K/yr
- pool monitoring system5K/yr
- pool chemistry monitor3K/yr
Reviews and returns
What reviews say buyers love and hate about Water Guru
We read the reviews and the return reasons for every product selling here.
“Broke quickly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Water Guru questions
Answered from the same tracked data.









