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vole killer

Worth a look

Shows searches that convert (13.6% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 57Growth 87Conversion 96Competition 18Returns 96Price range 89Avg price 95Brand share 24Review moat 25Quality gap 95

Conversion

Incredible13.6%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Avg price

Incredible$27.65

avg listing price — sweet spot $15–$100

Price range

Great$10.12–$72.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+89.9%

90-day search growth — must beat 0% to launch

Market size

Good$444K

$444K/yr · 118K searches

Review moat

Bad4,501.18

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad90%

top-5 brand share — brand-locked demand

Competition

Bad78%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, vole killer is a $444K/yr Amazon United States market (118K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Worth a look — 66/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

vole killer market data

Units sold / yr
15K–20K
avg 1,250–1,500/product
Revenue / yr
$415K–$553K
units × avg price
Conversion rate
13.6%
Avg BSR
#74
Page quality
0%
Prime
100%
Sponsored
64%
Out of stock
0.0%
Avg brand age
66 months
Avg seller age
145 days

Competition & brand share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 flat

Sellers

71

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

6%

  • MouseX56%
  • Victor19%
  • Bonide6%
  • Tomcat5%
  • KQCWKH4%
  • Natural Elements4%
  • Open — no brand owns it (2 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +89.9% search growth over the last 90 days.
5K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 3.8×

Top vole killer search terms

  • vole killer66K/yr
  • volex13K/yr
  • volex vole killer pellets10K/yr
  • vole poison10K/yr
  • vole bait9K/yr
  • vole x6K/yr
  • best vole killer4K/yr
  • how to kill voles in my yard585/yr
  • vole poisoning for outside155/yr
All search terms

Top vole killer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$67K30%$133K45%$200K60%$267K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about vole killer

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use22%

“Easy to apply”

Pest/Insect Control15%

“Good repellent”

Quality-Overall8%

“No complaints”

Plant Growth8%

“Vegetable grower protecting raised beds”

Assembly/Installation6%

“The setup was quick”

Advertised Vs Actual Product6%

“As advertised”

Smell5%

“The scent is light”

Value For Money4%

“Fair price”

Ease Of Cleaning3%

“It worked best as part of regular yard cleanup”

Strength2%

“it builds stability over time”

What buyers complain about

Functionality-Overall34%

“DOESN'T WORK”

Pest/Insect Control21%

“It doesnt kill rats”

Value For Money7%

“Its pricey other brands are less”

Smell5%

“It does have a slight odor”

Plant Growth4%

“it was starting to affect the roots of some plants”

Durability2%

“Ripping apart the bag”

Ease Of Cleaning2%

“That area had started to look messy”

Size-Overall2%

“Bag was bigger than expected”

Ease Of Use2%

“The container was difficult to open”

Contamination1%

“Gets eaten”

Top return reasons

Functionality-Overall37%
Size-Overall14%
Advertised Vs Actual Product12%
Pest/Insect Control10%
Value For Money9%
Leak-Proof4%
Defective Material/Parts3%
Certifications2%
Instructions/User Manual/Troubleshooting1%
Eco Friendliness1%

Common questions

Is vole killer profitable to sell on Amazon United States?
The niche generates $444K/yr across 11 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +89.9%. Flapen's verdict: Worth a look (66/100).
How competitive is the vole killer niche?
8 brands and 71 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in vole killer?
Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Value For Money. The return rate is 0.8%.
When does demand for vole killer peak?
Demand peaks in Apr–May–Jun–Jul–Aug; the busiest month runs 3.8× the quietest.
What does it cost to enter the vole killer niche?
Listings span $10.12–$72.78; the average listing price is $27.65 (sweet spot $15–$100). The average incumbent carries 4,501 reviews — the moat a new listing must climb.