Victor Rat Traps

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved +52.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $196K a year.

Searches, last 12 months

115K

Growth, 90 days vs prior 90

+52.4%

Conversion, latest week

10.4%

Market size, estimated

$196Ka year

Peak month

November1.7× the quietest month

Top search term

victor rat traps53K searches a year

Listings sell for $16.34 on average, from $3.03 to $35.01. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $16.34 that is $8K to $12K a year per listing.

Average price

$16.34inside the $15 to $100 sweet spot

Price range

$3.03–$35.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$8K–$12K

Returns

1.3%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #471 within Traps. It carries 2,591 reviews at 3.88 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

95%

Out of stock, average day

3.2%

Average rank

#471in Traps

Average rating

3.88 starsAmazon United States average 4.42 stars

Average reviews

2,591per listing

Listings tracked

22

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months