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Vermont Compost

Fail

Demand is soft, at -58.0% this quarter, so Vermont Compost is a Fail.

Flapen Score
27
27 / 100
Ranks 8,718 of 8,839 Patio, Lawn & Garden niches · −29 vs the category median of 56
Market size
$6K/yr9K searches / yr
90-day growth
-58.0%search demand this quarter
Competition
100%top-5 click share · 2 brands · 4 sellers

Flapen Score

Vermont Compost against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Vermont Compost is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vermont Compost market on Amazon at a glance

Shoppers on Amazon United States searched for Vermont Compost 9K times last year and spent an estimated $6K. All 2 brands take every click. Demand peaks in Jan–Feb–Mar. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -58.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months
9K
Growth, 90 days vs prior 90
-58.0%
Conversion, latest week
1.5%
Market size, estimated
$6Ka year
Peak month
March6.0× the quietest month
Top search term
vermont compost8K searches a year

02 · Price

A sale here is worth $41.88.

Listings sell for $41.88 on average, from $24.70 to $49.09. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $41.88 that is $0 to $4K a year per listing.

Average price
$41.88inside the $15 to $100 sweet spot
Price range
$24.70–$49.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 25% ship with Prime. On an average day, 17.3% of listings are out of stock. The average listing ranks #886 within Soils, Mulches & Planting Media. It carries 619 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
25%
Out of stock, average day
17.3%
Average rank
#886in Soils, Mulches & Planting Media
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
619per listing
Listings tracked
4

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 96 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
96 months

Products

Top Vermont Compost products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 rising

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 191%
  • Brand 29%

Demand

Vermont Compost search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 6.0×

Reviews and returns

What reviews say buyers love and hate about Vermont Compost

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Plant Growth”
25%of negative reviews mention “Value For Money”
0.2%of orders come back
“This is NOT worth $49.00 dollars for Dirt”
A buyer, on “Value For Money”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Vermont Compost questions

Answered from the same tracked data.