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Umbrella Holder Outdoor

Maybe

Search demand grew +112.3% this quarter. But shoppers spend an estimated $46K a year here, so Umbrella Holder Outdoor is a Maybe.

Flapen Score
62
62 / 100
Top 25% of 8,839 Patio, Lawn & Garden niches · +6 vs the category median of 56
Market size
$46K/yr36K searches / yr
90-day growth
+112.3%search demand this quarter
Competition
43%top-5 click share · 34 brands · 44 sellers

Flapen Score

Umbrella Holder Outdoor against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Umbrella Holder Outdoor is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Umbrella Holder Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Umbrella Holder Outdoor 36K times last year and spent an estimated $46K. The top 5 brands take 48% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +112.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
+112.3%
Conversion, latest week
3.3%
Market size, estimated
$46Ka year
Peak month
June5.4× the quietest month
Top search term
outdoor umbrella holder17K searches a year

02 · Price

A sale here is worth $39.93.

Listings sell for $39.93 on average, from $10.41 to $131.91. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $39.93 that is $0 to $4K a year per listing.

Average price
$39.93inside the $15 to $100 sweet spot
Price range
$10.41–$131.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #245 within Umbrellas & Shade. It carries 2,264 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
65%
Out of stock, average day
5.1%
Average rank
#245in Umbrellas & Shade
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
2,264per listing
Listings tracked
43

04 · Newcomers

5 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
39 months

Products

Top Umbrella Holder Outdoor products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$4K$6K$7K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

34 falling

Sellers

44

Est. top-5 brand share

48%

Top 20: 88%

Est. top-5 click share

43%

Top 20: 80%

Open market

48%

  • BACKYARD EXPRESSIONS PATIO · HOME · GARDEN13%
  • US Weight12%
  • AMMSUN9%
  • JEAREY9%
  • Best Choice Products5%
  • EliteShade4%

Demand

Umbrella Holder Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 5.4×

Search terms

Top Umbrella Holder Outdoor search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • outdoor umbrella holder17K/yr
  • umbrella holder outdoor19K/yr
  • umbrella holders for outside433/yr

Reviews and returns

What reviews say buyers love and hate about Umbrella Holder Outdoor

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Strength”
12%of negative reviews mention “Size-Overall”
2.3%of orders come back
“does not fit”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Umbrella Holder Outdoor questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data