Trowel
MaybeAn estimated 0.5% of orders come back. But the top 5 brands take 94% of clicks, so Trowel is a Maybe.
- Flapen Score
- 59 / 100Top 36% of 8,839 Patio, Lawn & Garden niches · +3 vs the category median of 5659
- Market size
- $905K/yr637K searches / yr
- 90-day growth
- +102.2%search demand this quarter
- Competition
- 74%top-5 click share · 7 brands · 18 sellers
Flapen Score
Trowel against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Trowel is stronger. Inside it, weaker.
Market
The Trowel market on Amazon at a glance
Shoppers on Amazon United States searched for Trowel 637K times last year and spent an estimated $905K. The top 5 brands take 94% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 11.0% of those searches ended in a purchase.
Shoppers searched for this 637K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +102.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $905K a year.
- Searches, last 12 months
- 637K
- Growth, 90 days vs prior 90
- +102.2%
- Conversion, latest week
- 11.0%
- Market size, estimated
- $905Ka year
- Peak month
- May9.3× the quietest month
- Top search term
- trowel154K searches a year
02 · Price
A sale here is worth $12.92.
Listings sell for $12.92 on average, from $3.72 to $26.58. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 6,000 to 8,000 of them. At $12.92 that is $78K to $103K a year per listing.
- Average price
- $12.92under the $15 to $100 sweet spot
- Price range
- $3.72–$26.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $78K–$103K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #3 within Hand Tools. It carries 2,142 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #3in Hand Tools
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 2,142per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Trowel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
18
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
2%
- Brand 149%
- Brand 227%
- Brand 37%
- Brand 46%
- Brand 54%
- Brand 64%
- Open — no brand owns it (1 brand, 2%)
Demand
Trowel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 9.3×
Search terms
Top Trowel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- trowel154K/yr
- garden trowel89K/yr
- gardening shovel51K/yr
- garden spade52K/yr
- hand shovel50K/yr
- trowel garden tool42K/yr
- hand shovel for gardening25K/yr
- hand trowel29K/yr
- small garden shovel25K/yr
- garden shovels for planting18K/yr
Reviews and returns
What reviews say buyers love and hate about Trowel
We read the reviews and the return reasons for every product selling here.
“broke on first use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Trowel questions
Answered from the same tracked data.









