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73

tree ring

Worth a look

Shows demand growing +131.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 46Growth 96Conversion 27Competition 83Returns 68Price range 60Avg price 95Brand share 94Review moat 77Quality gap 84

Growth

Incredible+131.9%

90-day search growth — must beat 0% to launch

Avg price

Incredible$40.86

avg listing price — sweet spot $15–$100

Brand share

Great42%

top-5 brand share — no brand owns this niche

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Great32%

top-5 click share — an open shelf

Review moat

Great456.23

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.3%

return rate — above 5% kills the launch gate

Price range

Good$7.32–$148.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$248K

$248K/yr · 278K searches

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, tree ring is a $248K/yr Amazon United States market (278K searches/yr). The top 5 brands hold 42% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 73/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

tree ring market data

Units sold / yr
8K–10K
avg 100–250/product
Revenue / yr
$327K–$409K
units × avg price
Conversion rate
2.2%
Avg BSR
#99
Page quality
0%
Prime
89%
Sponsored
89%
Out of stock
6.6%
Avg brand age
37 months
Avg seller age
190 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

29 falling

Sellers

33

Top-5 brand share

42%

Top 20: 93%

Top-5 click share

32%

Top 20: 75%

Open market

53%

  • Tezhile12%
  • ZeeDix11%
  • Legigo7%
  • Rocky Mountain Goods6%
  • WaterRounds5%
  • Peryiter5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +131.9% search growth over the last 90 days.
12K8KSpike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 9.4×

Top tree ring search terms

  • tree ring72K/yr
  • tree rings landscaping33K/yr
  • tree rings27K/yr
  • rubber tree ring21K/yr
  • tree ring edging19K/yr
  • tree rings weed barrier16K/yr
  • tree mulch ring15K/yr
  • mulch rings for trees12K/yr
  • tree ring mulch7K/yr
  • mulch ring8K/yr
All search terms

Top tree ring products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$7K6%$15K9%$22K12%$30K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about tree ring

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“In terms of quality, its lightweight and easy to handle”

Plant Growth14%

“Plants seem to be benefitting”

Value For Money12%

“Worth the investment”

Assembly/Installation7%

“I they are really easy to put together”

Size-Overall7%

“The size is as described”

Advertised Vs Actual Product7%

“As advertised”

Ease Of Use6%

“Easy to use”

Durability5%

“They feel durable”

Weight Light3%

“it held up quite well lightweight”

Moist/Dry2%

“Great barrier and moisture control”

What buyers complain about

Thickness27%

“I expected them to be much thicker”

Quality-Overall8%

“Poor quality”

Size-Overall7%

“it did not fit well at all”

Durability6%

“Got a couple months then fell apart”

Material Quality5%

“Its just fabric”

Thin4%

“Really thin”

Value For Money4%

“not a bargain”

Advertised Vs Actual Product4%

“Deceptive advertising”

Strength3%

“Very flimsy”

Plant Growth3%

“Doesnt work to well for tree protection”

Top return reasons

Size-Overall29%
Material Quality12%
Thin12%
Advertised Vs Actual Product10%
Color7%
Quality-Overall6%
Defective Material/Parts4%
Strength3%
Thickness3%
Functionality-Overall2%

Common questions

Is tree ring profitable to sell on Amazon United States?
The niche generates $248K/yr across 47 tracked products. 5 of 8 products launched in the last 360 days are still selling. 90-day search growth is +131.9%. Flapen's verdict: Worth a look (73/100).
How competitive is the tree ring niche?
29 brands and 33 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 42% of demand.
What do buyers complain about in tree ring?
Top complaints mined from reviews: Thickness, Quality-Overall, Size-Overall. The return rate is 2.3%.
When does demand for tree ring peak?
Demand peaks in Apr–May–Jun; the busiest month runs 9.4× the quietest.
What does it cost to enter the tree ring niche?
Listings span $7.32–$148.81; the average listing price is $40.86 (sweet spot $15–$100). The average incumbent carries 456 reviews — the moat a new listing must climb.