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Tree Mat

Maybe

Products sell for $30.92 on average, inside the sweet spot. But shoppers spend an estimated $51K a year here, so Tree Mat is a Maybe.

Flapen Score
62
62 / 100
Top 25% of 8,839 Patio, Lawn & Garden niches · +6 vs the category median of 56
Market size
$51K/yr41K searches / yr
90-day growth
+41.7%search demand this quarter
Competition
50%top-5 click share · 18 brands · 23 sellers

Flapen Score

Tree Mat against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Tree Mat is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tree Mat market on Amazon at a glance

Shoppers on Amazon United States searched for Tree Mat 41K times last year and spent an estimated $51K. The top 5 brands take 58% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +41.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
+41.7%
Conversion, latest week
4.1%
Market size, estimated
$51Ka year
Top search term
tree mat13K searches a year

02 · Price

A sale here is worth $30.92.

Listings sell for $30.92 on average, from $7.34 to $129.31. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $30.92 that is $0 to $3K a year per listing.

Average price
$30.92inside the $15 to $100 sweet spot
Price range
$7.34–$129.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 19.5% of listings are out of stock. The average listing ranks #201 within Weed & Moss Control. It carries 571 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
96%
Out of stock, average day
19.5%
Average rank
#201in Weed & Moss Control
Average rating
4.11 starsAmazon United States average 4.42 stars
Average reviews
571per listing
Listings tracked
25

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
44 months

Products

Top Tree Mat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 rising

Sellers

23

Top-5 brand share

58%

Top 20: 100%

Top-5 click share

50%

Top 20: 93%

Open market

33%

  • Brand 113%
  • Brand 213%
  • Brand 312%
  • Brand 411%
  • Brand 59%
  • Brand 69%

Demand

Tree Mat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '26DecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 30.9× · 8 of 12 months tracked

Search terms

Top Tree Mat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tree mat13K/yr
  • christmas tree mat waterproof6K/yr
  • christmas tree floor protector7K/yr
  • christmas tree floor mat8K/yr
  • christmas tree stand mat4K/yr
  • christmas tree floor protector mat2K/yr

Reviews and returns

What reviews say buyers love and hate about Tree Mat

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Plant Growth”
33%of negative reviews mention “Thickness”
1.6%of orders come back
“It's like thick felt material”
A buyer, on “Thickness”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Tree Mat questions

Answered from the same tracked data.