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39

traeger griddle

Skip it

Prices mostly outside the sweet spot ($38.46–$898.02) — this niche doesn't clear our bar today.

Market size 47Growth 97Conversion 24Competition 18Returns 42Price range 7Avg price 29Brand share 19Review moat 40Quality gap 28

Growth

Incredible+169.2%

90-day search growth — must beat 0% to launch

Market size

Okay$251K

$251K/yr · 43K searches

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Review moat

Okay2,503.08

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay$310.91

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Brand share

Bad92%

top-5 brand share — brand-locked demand

Competition

Bad78%

top-5 click share — a locked-up shelf

Price range

Bad$38.46–$898.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, traeger griddle is a $251K/yr Amazon United States market (43K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jun–Dec. Verdict: Skip it — 39/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

traeger griddle market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$155K–$233K
units × avg price
Conversion rate
1.9%
Avg BSR
#245
Page quality
0%
Prime
100%
Sponsored
67%
Out of stock
1.4%
Avg brand age
43 months
Avg seller age
163 days

Competition & brand share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 flat

Sellers

64

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

5%

  • Traeger67%
  • Lodge14%
  • SafBbcue4%
  • BLACKSTONE4%
  • BBQ-PLUS3%
  • Yuflame3%
  • Open — no brand owns it (2 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +169.2% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Dec · busiest ÷ quietest = 3.2×

Top traeger griddle search terms

  • traeger griddle24K/yr
  • traeger flat top grill7K/yr
  • traeger flat top4K/yr
  • traeger griddle insert3K/yr
  • traeger cast iron griddle3K/yr
  • griddle for traeger2K/yr
All search terms

Top traeger griddle products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$25K20%$50K30%$75K40%$101K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about traeger griddle

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“Great quality”

Grilling11%

“Definitely adds more versatility to the grill”

Ease Of Cleaning10%

“So easy to maintain and keep clean”

Assembly/Installation9%

“Easy to put together”

Value For Money5%

“Worth every penny”

Durability5%

“Very durable”

Size-Overall4%

“Fit was good”

Heating3%

“The heat is well distributed”

Strength3%

“Really sturdy and nice,”

Weight Heavy3%

“Incredibly heavy duty”

What buyers complain about

Weight Heavy14%

“This was so much heavier than expected”

Rusts/Corrodes10%

“It rusts easily”

Size-Overall7%

“Edges Too Short”

Quality-Overall6%

“Terrible products”

Adhesion/Stickiness5%

“is not non stick”

Ease Of Cleaning4%

“Difficult to clean”

De-Grease4%

“I dont recommend using it for meat, especially bacon, because the grease spatters everywhere”

Value For Money3%

“Save your money if you are going to buy a low quality griddle don't pay this much for it”

Heating3%

“the grill side does not heat up sufficiently on our induction cook top”

Grilling2%

“My grill caught fire”

Top return reasons

Size-Overall52%
Weight Heavy9%
Value For Money9%
Rusts/Corrodes7%
Advertised Vs Actual Product3%
Functionality-Overall3%
Adhesion/Stickiness2%
Compatibility-Overall2%
Heating2%
Product Condition2%

Common questions

Is traeger griddle profitable to sell on Amazon United States?
The niche generates $251K/yr across 12 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +169.2%. Flapen's verdict: Skip it (39/100).
How competitive is the traeger griddle niche?
8 brands and 64 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in traeger griddle?
Top complaints mined from reviews: Weight Heavy, Rusts/Corrodes, Size-Overall. The return rate is 3.6%.
When does demand for traeger griddle peak?
Demand peaks in Jun–Dec; the busiest month runs 3.2× the quietest.
What does it cost to enter the traeger griddle niche?
Listings span $38.46–$898.02; the average listing price is $310.91 (sweet spot $15–$100). The average incumbent carries 2,503 reviews — the moat a new listing must climb.