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Traeger Blanket

Fail

The top 5 brands take 100% of clicks, so Traeger Blanket is a Fail.

Flapen Score
22
22 / 100
Ranks 8,803 of 8,839 Patio, Lawn & Garden niches · −34 vs the category median of 56
Market size
$32K/yr52K searches / yr
90-day growth
-39.3%search demand this quarter
Competition
80%top-5 click share · 4 brands · 14 sellers

Flapen Score

Traeger Blanket against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Traeger Blanket is stronger. Inside it, weaker.

22Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Traeger Blanket market on Amazon at a glance

Shoppers on Amazon United States searched for Traeger Blanket 52K times last year and spent an estimated $32K. All 4 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 22 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -39.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
-39.3%
Conversion, latest week
0.5%
Market size, estimated
$32Ka year
Peak month
December14.0× the quietest month
Top search term
traeger blanket16K searches a year

02 · Price

A sale here is worth $117.38.

Listings sell for $117.38 on average, from $82.26 to $185.16. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $117.38 that is $0 to $12K a year per listing.

Average price
$117.38above the $15 to $100 sweet spot
Price range
$82.26–$185.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$12K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 59.0% of listings are out of stock. The average listing ranks #1,065 within Grill Covers. It carries 546 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
90%
Out of stock, average day
59.0%
Average rank
#1,065in Grill Covers
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
546per listing
Listings tracked
10

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
28 months

Products

Top Traeger Blanket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

14

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 141%
  • Brand 237%
  • Brand 314%
  • Brand 49%
  • Open — no brand owns it (0%)

Demand

Traeger Blanket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 14.0×

Search terms

Top Traeger Blanket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • traeger blanket16K/yr
  • traeger insulation blanket9K/yr
  • traeger pro 22 insulation blanket4K/yr
  • traeger insulated blanket6K/yr
  • traeger heat blanket3K/yr
  • traeger grill blanket4K/yr
  • traeger thermal blanket3K/yr
  • traeger smoker blanket3K/yr
  • traeger blanket insulated5K/yr

Reviews and returns

What reviews say buyers love and hate about Traeger Blanket

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Defective Material/Parts”
3.3%of orders come back
“Back piece constantly falling off”
A buyer, on “Defective Material/Parts”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Traeger Blanket questions

Answered from the same tracked data.