Toro Electric Lawn Mower
FailThe top 5 brands take 98% of clicks, so Toro Electric Lawn Mower is a Fail.
- Flapen Score
- 47 / 100Ranks 6,868 of 8,839 Patio, Lawn & Garden niches · −9 vs the category median of 5647
- Market size
- $105K/yr57K searches / yr
- 90-day growth
- +74.1%search demand this quarter
- Competition
- 50%top-5 click share · 8 brands · 36 sellers
Flapen Score
Toro Electric Lawn Mower against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Toro Electric Lawn Mower is stronger. Inside it, weaker.
Market
The Toro Electric Lawn Mower market on Amazon at a glance
Shoppers on Amazon United States searched for Toro Electric Lawn Mower 57K times last year and spent an estimated $105K. The top 5 brands take 98% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +74.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.
- Searches, last 12 months
- 57K
- Growth, 90 days vs prior 90
- +74.1%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $105Ka year
- Top search term
- toro super recycler9K searches a year
02 · Price
A sale here is worth $361.02.
Listings sell for $361.02 on average, from $13.87 to $1152.93. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $361.02 that is $0 to $36K a year per listing.
- Average price
- $361.02above the $15 to $100 sweet spot
- Price range
- $13.87–$1152.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$36K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
46% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #291 within Lawn Mowers & Tractors. It carries 741 reviews at 4.04 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 46%
- Prime listings
- 73%
- Out of stock, average day
- 5.6%
- Average rank
- #291in Lawn Mowers & Tractors
- Average rating
- 4.04 starsAmazon United States average 4.42 stars
- Average reviews
- 741per listing
- Listings tracked
- 26
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Toro Electric Lawn Mower products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Toro 60V MAX* 21 in. Stripe Dual Blades Self-Propel Lawn Mower - Battery/Charger Not Included
- Price
- $339.39
- Rating
- 4.3/5
- Reviews
- 9
- Age
- 1y ago

Toro 60V MAX* 21 in. Recycler Push Lawn Mower - Battery/Charger Not Included
- Price
- $280.75
- Rating
- 3.9/5
- Reviews
- 17
- Age
- 2y ago

Toro 60V MAX* 21 in. Stripe Self-Propel Lawn Mower - Battery/Charger Not Included
- Price
- $340.75
- Rating
- 3.7/5
- Reviews
- 7
- Age
- 1y ago

Toro 60V MAX* 21 in. Recycler Self-Propel Lawn Mower - Battery/Charger Not Included
- Price
- $309.27
- Rating
- 3.8/5
- Reviews
- 22
- Age
- 2y ago

Toro Lightweight Foldable 60-Volt 21-Inch Deck Stripe Cordless Electric Battery Self Propelled Walk Behind Lawn Mower w/Adjustable Speed & Cut Height
- Price
- $499.78
- Rating
- 3.6/5
- Reviews
- 31
- Age
- 2y ago
Trending
estimated 90-day click momentum
EGO POWER+ Electric Lawn Mower Self-Propelled Cordless with Select Cut and Touch Drive Includes 56V 7.5Ah Battery and Rapid Charger LM2135SP
- Price
- $523.40
- Rating
- 4.4/5
- Reviews
- 1,527
- Age
- 6y ago

SKIL PWR CORE 40 Brushless 40V 20-Inch Self-Propelled Mower Kit Includes 6.0Ah Battery and Auto PWR JUMP Charger - SM4910C-11
- Price
- $345.13
- Rating
- 4.5/5
- Reviews
- 159
- Age
- 2y ago

Recycler SmartStow 21 in. 60-Volt Max Lithium-Ion Cordless Battery Walk Behind Mower RWD (Tool-Only)
- Price
- $342.63
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1y ago

PowerSmart 22 in. 170cc Self Propelled Gas Lawn Mower Rear-Wheel-Drive 3-in-1 Mulch/Bag/Rear Discharge Steel Deck 6 Height Adjustment
- Price
- $339.48
- Rating
- 4.2/5
- Reviews
- 724
- Age
- 1y ago

PowerSmart 21-Inch Self Propelled Gas Lawn Mower 170cc OHV Engine Rear-Wheel Drive Steel Deck 3-in-1 Walk-Behind Mower
- Price
- $331.05
- Rating
- 4.1/5
- Reviews
- 369
- Age
- 3y ago
Newest
by launch date
PowerSmart Self Propelled Gas Lawn Mower 22 in. with 170cc OHV Engine 2-in-1 Rear-Wheel Drive High Wheels Red
- Price
- $341.46
- Rating
- 4.0/5
- Reviews
- 29
- Age
- 11mo ago

Recycler SmartStow 21 in. 60-Volt Max Lithium-Ion Cordless Battery Walk Behind Mower RWD (Tool-Only)
- Price
- $342.63
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1y ago

PowerSmart 22 in. 170cc Self Propelled Gas Lawn Mower Rear-Wheel-Drive 3-in-1 Mulch/Bag/Rear Discharge Steel Deck 6 Height Adjustment
- Price
- $339.48
- Rating
- 4.2/5
- Reviews
- 724
- Age
- 1y ago

Toro 60V MAX* 21 in. Stripe Dual Blades Self-Propel Lawn Mower - Battery/Charger Not Included
- Price
- $339.39
- Rating
- 4.3/5
- Reviews
- 9
- Age
- 1y ago

Toro 60V MAX* 21 in. Stripe Self-Propel Lawn Mower - Battery/Charger Not Included
- Price
- $340.75
- Rating
- 3.7/5
- Reviews
- 7
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
36
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
50%
Top 20: 96%
Open market
1%
- Toro83%
- PowerSmart8%
- Greenworks5%
- Skil1%
- Mighty Max Battery1%
- YARDMAX1%
- Open — no brand owns it (2 brands, 1%)
Search terms
Top Toro Electric Lawn Mower search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- toro super recycler9K/yr
- toro 60v mower9K/yr
- toro electric lawn mower9K/yr
- toro recycler7K/yr
- toro battery lawn mower4K/yr
- toro 60v flex force lawn mower4K/yr
- toro recycler max2K/yr
- toro super recycler lawn mower2K/yr
- toro smartstow recycler 203403K/yr
- toro personal pace mower3K/yr
Reviews and returns
What reviews say buyers love and hate about Toro Electric Lawn Mower
We read the reviews and the return reasons for every product selling here.
“Short battery life”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toro Electric Lawn Mower questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









