Tommy Bahama Beach Umbrella

Shoppers searched for this 275K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +209.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $460K a year.

Searches, last 12 months

275K

Growth, 90 days vs prior 90

+209.0%

Conversion, latest week

2.8%

Market size, estimated

$460Ka year

Peak month

July16.3× the quietest month

Top search term

tommy bahama beach umbrella210K searches a year

Listings sell for $59.89 on average, from $34.99 to $123.22. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $59.89 that is $15K to $30K a year per listing.

Average price

$59.89inside the $15 to $100 sweet spot

Price range

$34.99–$123.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$15K–$30K

Returns

2.5%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #313 within Umbrellas & Shade. It carries 865 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

81%

Out of stock, average day

8.1%

Average rank

#313in Umbrellas & Shade

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

865per listing

Listings tracked

16

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

45 months