Tiny Turtle

Shoppers searched for this 348K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

348K

Growth, 90 days vs prior 90

-12.9%

Conversion, latest week

3.4%

Market size, estimated

$96Ka year

Peak month

May1.6× the quietest month

Top search term

mini turtles79K searches a year

Listings sell for $8.19 on average, from $3.87 to $12.66. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $8.19 that is $4K to $6K a year per listing.

Average price

$8.19under the $15 to $100 sweet spot

Price range

$3.87–$12.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$4K–$6K

Returns

1.0%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #218 within Garden Sculptures & Statues. It carries 247 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

5.6%

Average rank

#218in Garden Sculptures & Statues

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

247per listing

Listings tracked

19

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

25 months