Thermacell Holster

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

+17.8%

Conversion, latest week

6.5%

Market size, estimated

$57Ka year

Top search term

thermacell mr4507K searches a year

Listings sell for $15.65 on average, from $7.99 to $30.17. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $15.65 that is $4K to $8K a year per listing.

Average price

$15.65inside the $15 to $100 sweet spot

Price range

$7.99–$30.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

0.4%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.7% of listings are out of stock. The average listing ranks #760 within Accessories. It carries 3,459 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

21.7%

Average rank

#760in Accessories

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

3,459per listing

Listings tracked

13

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months