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Tailgate Canopy

Maybe

Search demand grew +141.4% this quarter. But shoppers spend an estimated $28K a year here, so Tailgate Canopy is a Maybe.

Flapen Score
60
60 / 100
Top 32% of 8,839 Patio, Lawn & Garden niches · +4 vs the category median of 56
Market size
$28K/yr26K searches / yr
90-day growth
+141.4%search demand this quarter
Competition
36%top-5 click share · 23 brands · 34 sellers

Flapen Score

Tailgate Canopy against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Tailgate Canopy is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tailgate Canopy market on Amazon at a glance

Shoppers on Amazon United States searched for Tailgate Canopy 26K times last year and spent an estimated $28K. The top 5 brands take 63% of clicks. Demand peaks in Jun–Jul–Aug–Sep. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +141.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
+141.4%
Conversion, latest week
1.0%
Market size, estimated
$28Ka year
Peak month
September5.7× the quietest month
Top search term
tailgate canopy10K searches a year

02 · Price

A sale here is worth $103.31.

Listings sell for $103.31 on average, from $37.64 to $174.49. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $103.31 that is $0 to $10K a year per listing.

Average price
$103.31above the $15 to $100 sweet spot
Price range
$37.64–$174.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$10K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 49% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #45 within Canopies, Gazebos & Pergolas. It carries 2,396 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
49%
Out of stock, average day
7.3%
Average rank
#45in Canopies, Gazebos & Pergolas
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
2,396per listing
Listings tracked
43

04 · Newcomers

5 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
42 months

Products

Top Tailgate Canopy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

23 falling

Sellers

34

Top-5 brand share

63%

Top 20: 97%

Top-5 click share

36%

Top 20: 76%

Open market

33%

  • Brand 138%
  • Brand 210%
  • Brand 36%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Tailgate Canopy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 5.7×

Search terms

Top Tailgate Canopy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tailgate canopy10K/yr
  • tailgating tent12K/yr
  • tailgating canopy2K/yr
  • tailgating canopy tent626/yr
  • tailgating tents1K/yr

Reviews and returns

What reviews say buyers love and hate about Tailgate Canopy

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Assembly/Installation”
24%of negative reviews mention “Durability”
1.1%of orders come back
“Broken”
A buyer, on “Durability”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Tailgate Canopy questions

Answered from the same tracked data.